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PureSpectrum, Inc. : PureSpectrum, Inc. Continues Global Marketing Efforts Through Engagement With Global Initiatives

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^{Published in Science and Technology on Tuesday, June 23rd 2009 at 7:51 GMT, Last Modified on 2009-06-23 07:52:34 by Market Wire}  

SAVANNAH, GA--(Marketwire - June 23, 2009) - PureSpectrum, Inc. (PINKSHEETS: [ PSPM ]) is expanding its North American presence and introducing the company's unique high performance energy efficient lighting products into European and Asian markets by engaging Global Initiatives with the intention of strengthening the development of North American markets and lead market entry and penetration in the highly competitive European and Asian markets.

Global Initiatives' Managing Directors Jonathan M. Charry and Ken R. Lane have substantial successful experience in international trade and specifically in the development of global market entry strategies for advanced technologies. Dr. Charry is the former Chief Operating Officer and Managing Director for ManattJones Global Strategies, LLC and has more than 25 years of experience in energy and energy-related industrial technology development. Mr. Lane has more than 15 years of global business development and sales experience with particular expertise in the introduction of high technology solutions into the Asian and Latin American markets.

"A key market driver for PureSpectrum is the global recognition of the need to reduce energy consumption for both environmental and economic reasons, and lighting represents approximately 20% of all energy consumed for industrial, commercial and residential market segments in North America, Western Europe and Asia," Mr. Lane said. "Because of all the benefits provided by PureSpectrum's products and technologies, we strongly believe PureSpectrum provides a compelling proposition for widespread global adoption of these energy efficient lighting products and technologies. Our mission is to actively identify and engage specific local strategic business partners to license, distribute and purchase PureSpectrum products and technologies. We know that multinational corporations and electric power companies worldwide are focused on demand-side energy management programs, and we strongly believe PureSpectrum's products and technologies will be attractive to these entities."

Global Initiatives is headquartered in Scarsdale, N.Y., and has Global Network Partners in Washington, D.C., Stockholm, Paris, Athens, Istanbul, Tokyo and Seoul. The company's premier team of international business leaders will lead PureSpectrum's market entry and penetration efforts in Europe and Asia. The global strategies firm will provide PureSpectrum with market assessment as well as entry and expansion within markets through the formation of public and private strategic business partnerships.

The Global Initiatives team also includes Ambassador James R. Jones, CEO of ManattJones Global Strategies in Washington, D.C. and the former CEO of the American Stock Exchange; leading French economist and finance expert Mathieu Delouvrier, Ph.D.; and Jay Creutz, a 25-year veteran in the energy field and Executive Vice President of Transnational Venture Consultants operating in Athens and Istanbul.

Call (912) 484-9743 for more information about PureSpectrum, Inc. or visit [ www.purespectrumlighting.com ]. Please contact Shareholder Development Group at (770) 518-3449 or [ info@shareholderdg.com ] for investment information.

ABOUT PURESPECTRUM

PureSpectrum, Inc. is a technology-driven lighting company headquartered in Savannah, Ga., that has developed technology solutions for energy efficient lighting and superior energy efficient lighting products in multiple categories. The company's mission is grounded in the quest to preserve natural resources and a belief that energy efficient lighting can only truly be embraced through improved performance. Through intuitive engineering, PureSpectrum designed innovative technology that enables maximum energy efficiency and optimal performance without increased cost or confusion for the consumer. PureSpectrum continues its commitment to researching and developing technologies and products that satisfy consumer demand and advance the cause of energy conservation. For more information on PureSpectrum, please call (912) 961-4980 or visit [ www.purespectrumlighting.com ].

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for PureSpectrum's products and services, its ability to succeed in growing revenue, the effect of new competitors in its market, integration of acquired businesses, and other risk factors identified from time to time by PureSpectrum.