Science and Technology Science and Technology
Mon, February 9, 2009

Plantronics, Inc.: Plantronics Adds New Colors to Acclaimed Discovery 925 Bluetooth Earpiece Collection


Published on 2009-02-09 09:37:40, Last Modified on 2009-02-09 09:38:46 - Market Wire
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SANTA CRUZ, CA--(Marketwire - February 9, 2009) - Plantronics, Inc. (NYSE: [ PLT ]) today introduced two new Plantronics Discovery® 925 earpiece colors, Royal Blush and Majestic Purple, to the award-winning Bluetooth® signature collection. A perfect Valentine's Day gift for those who love to stay connected with friends and family on their mobile phone, the new Discovery 925 colors are available today and can be viewed at [ www.lawsofstyle.com ] and [ www.plantronics.com ].

Since its introduction last year, the Plantronics Discovery 925 earpiece has received high praise from media, celebrities and consumers, and it received Consumer Reports' coveted "Top 100 Products of 2008" designation. In January, the Discovery 925 won best overall headset in the "Voice of the Consumer" report conducted by 7B Labs.* The independent report evaluated hundreds of consumer reviews for several "high-end" Bluetooth headsets and the Discovery 925 won after being rated the highest in six of nine product categories, including incoming/outgoing sound, comfort/fit and simplicity.

Plantronics' new Royal Blush and Majestic Purple Discovery 925 earpieces boast the same exceptional incoming and outgoing audio sound quality as the original version. Each earpiece features the lightweight VFrame™ design for enhanced audio performance and connection range, and AudioIQ® call clarity technology. The Plantronics Discovery 925 earpiece also includes a charging case which provides extra battery life, earpiece storage and protection.

"Our vision for the Discovery 925 earpiece was to deliver high-quality audio in a unique, fashion-inspired design," said Renee Niemi, vice president and general manager, Mobile and Entertainment at Plantronics, Inc. "Like in the fashion industry, when a new season arrives so does a fresh palette of colors. Our new limited-edition colors reflect what's 'hot' for both men and women this season, providing a complementary accessory that ensures they'll look and sound great."

Obey the Laws of Style

The new Plantronics Discovery 925 earpiece colors are featured at [ www.lawsofstyle.com ], a web site that allows visitors to send humorous style violations to unsuspecting friends and family. The site also features 360-degree views of the Discovery 925 and detailed product features.

Pricing and Availability

The Plantronics Discovery 925 Bluetooth earpiece in Royal Blush is available today at Best Buy for $129.00. For busy travelers, the Royal Blush limited-edition color is available in major airports at Airport Wireless and Tech Showcase. The Discovery 925 in Majestic Purple and Royal Blush colors are also available today at [ www.plantronics.com ].

About Plantronics

In 1969, a Plantronics headset carried the historic first words from the moon: "That's one small step for man, one giant leap for mankind." Since then, Plantronics has become the headset of choice for mission-critical applications such as air traffic control, 911 dispatch and the New York Stock Exchange. Today, this history of innovation is the basis for every audio product we build for the office, contact center, personal mobile, entertainment and residential markets. The Plantronics family of brands includes Plantronics, Altec Lansing and Clarity. For more information, go to [ www.plantronics.com ] or call (800) 544-4660.

*The "Voice of the Consumer" report was fully and independently commissioned by 7B Labs. 7B Labs analyzed consumer feedback on high tier ( > $100 MSRP) mono Bluetooth headsets, including the Plantronics Discovery 925, Aliph Jawbone 2, BlueAnt Z9i and Motorola H12, based on consumer reviews on popular ratings web sites. For more information about the report, please visit [ www.7bil.com ].

Altec Lansing, Clarity, Plantronics, Plantronics Discovery, AudioIQ, and VFrame are trademarks or registered trademarks of Plantronics, Inc. The Bluetooth® word mark and logos are registered trademarks of Bluetooth SIG, Inc. and any use of such marks by Plantronics is under license. All other trademarks are property of their respective owners.

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