Science & Technology 
Science and Technology
Science and Technology 
Sun, June 21, 2009
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Thu, June 18, 2009
GoIP Global, Inc.: GoIP Promotes Mobile Brand Socializing
NEW YORK, NY--(Marketwire - June 18, 2009) - GoIP Global, Inc. (
Roger Grice, CEO of TribalG, commented, "Mobile Marketing is without doubt becoming one of the fastest growing marketing vehicles in the world today. Its ability to allow customers to easily and conveniently interact with a company's brand provides the marketer with a powerful medium to engage and grow its consumer audience. At TribalG, we believe there is a new BS in the marketing world. It is 'Brand Socializing' and its power to bring a brand to the heart of its consumer on a daily basis has never been a more real opportunity. Consumers are spending more and more time engaged in online communities that have been created through social networks with similar interests, needs and lifestyles. The power of these communities is their relevance to the individual and this provides a commercial environment for highly targeted and relevant marketing activity. Social media is rapidly emerging as an essential component of the communication mix that brands, agencies and media companies cannot ignore. People and consumers are coming together and self selecting into niche communities and demographics presenting powerful advertising opportunities for marketers. At the same time, social networking and the mobile phone are personal and convenient to the user, they are both where people spend their time and this presents massive opportunities for advertisers to engage and interact with their consumers at a deeper level. TribalG is at the leading edge of this convergence providing the complete web social networking experience on the mobile phone with an integrated mobile marketing platform enabling marketers to 'socialize' their brand within their consumers social networking environments." Mr. Grice further commented, "Mobile social media enables prolonged interaction and engagement with consumers, providing deeper insights into their lifestyles, preferences and behaviors... and because its mobile brands can reach their audience anywhere anytime!"
About GoIP Global, Inc.
GoIP Global offers a range of services, solutions and tools for brands, agencies, content providers, online portals, entertainment and media companies. GoIP has both creative experience and the technical knowledge to connect mobile marketers with their audiences by means of interactive campaigns and mobile content distribution. GoIP Global offers brand and content customers great flexibility in creating mobile marketing campaigns and applications. For additional information, visit, [ www.goipglobal.com ].
About TribalG
TribalG, based in New Zealand, has been active in development of bespoke software and development services for mobile telecommunications companies since 1995. The company, and its staff, has a great deal of experience in project management, design and development of large scale technology projects in telecommunications and other industry sectors. TribalG has focused on mobile service applications since 1998. In 1999 it started to develop the concept of the "Mobile Community," which included Chat, Blogs, Bulletin Boards, and Information Services for SMS and WAP. Its first mobile community services went live in 2000, with introduction of TXTChat for Vodafone Australia and New Zealand, followed by a range of Voting, competition, trivia and TV interaction services in 2001. For more information see [ www.Tribalg.com ].