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TheStreet Expands Suite of Premium Services with ETF Profits

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^{Published in Science and Technology on Tuesday, January 18th 2011 at 7:40 GMT by Market Wire}  

NEW YORK--([ BUSINESS WIRE ])--As TheStreet.com, Inc. (Nasdaq: TSCM) ([ TheStreet.com ]) continues to recast and modernize its suite of Premium Services products, the leading digital financial media company announced today the launch of ETF Profits, a dynamic new service designed to provide investors with insightful commentary and actionable ideas for trading exchange-traded funds (ETFs). ETF Profits is the second launch in a series of new premium-product releases from TheStreet that commenced in June with the introduction of OptionsProfits.

Utilizing the same user-friendly format as the OptionsProfits product, ETF Profits will create a true web destination where investors can access:

• Insightful market analysis from more than 10 trading experts.
• A wide-range of ETF trading strategies.
• More than 15 trade ideas and recommendations per week.
• Expansive coverage of the ETF universe.
• An ETF screener for quick, easy market scanning and comparison.
• A sleek Web 2.0 user interface.

TheStreeta™s Premium Services Publisher Brian Hecht said, aETFs are one of the fastest growing investment vehicles available today and, as such, an increasing number of investors are seeking access to more comprehensive news and analysis to help them formulate trading strategies and identify trading opportunities. While there is seemingly no shortage of websites and services targeting this burgeoning group, none offer as complete, dynamic and actionable a look at this segment of the market than ETF Profits. TheStreet is proud of the product that it has put together and is confident it will be extremely well received by investors.a

Hecht noted that as a testament to the quality of the ETF Profits product, iShares, the worlda™s leading provider of ETFs, had teamed with TheStreet as the premier sponsor of ETFProfits.

TheStreeta™s CEO Daryl Otte said, aThe launch of ETF Profits represents another important step forward for TheStreet and underscores our commitment to providing the very best services for users interested in investing in the financial markets. In combination with OptionsProfits, we are making significant headway upgrading our suite of subscription-based premium services, which generate approximately two-thirds of TheStreeta™s revenue. At the same time we are further distancing ourselves from other media companies in the financial services vertical in terms of the quality of our editorial content and the breadth and depth of the premium assets we are able to monetize. As a result, we continue to attract endemic and non-endemic advertisers who understand the value in engaging with the audiences that visit both our free and pay sites. To that end, we couldna™t be happier to have ETF industry leader iShares onboard for the launch of ETF Profits.a

ETF Profits is available to investors at a price of $399 per year. Consumers can find the service directly at [ www.etfprofits.com ] or by navigating through [ www.thestreet.com ].

Members of the press who wish to preview ETF Profits may contact Darren Brandt (see contact information below) for a complimentary pass.

About TheStreet

TheStreet, Inc. is a leading digital financial media company that distributes its content through online, social media, tablet and mobile channels. The Company's network of brands include: TheStreet, RealMoney, Stockpickr, Action Alerts PLUS, Options Profits, ETF Profits, MainStreet and Rate-Watch. For more information on TheStreeta™s business, visit [ here ]. For financial and business news, actionable trading ideas, stock quotes and more, visit [ TheStreet.com ] via your web browser, follow TheStreet on [ Facebook ] and [ Twitter ], visit [ TheStreet.mobi ] from your mobile device and access TheStreet through all major tablet platforms.