Science & Technology
Science and Technology
Science and Technology 
Mon, February 28, 2011
Sun, February 27, 2011
Websense Defensio Shows New Facebook Security Features at DEMO Spring 2011
PALM DESERT, CA--(Marketwire - February 28, 2011) - DEMO SPRING 2011 - STATION #D4- February 28, 2011 - (
Only Websense has provided a comprehensive [ social media security ] solution -- one that increases employee productivity, reduces the loss of confidential data, and stems the growing tide of malware being delivered through Web 2.0 channels.
Today at the DEMO conference, the company is showcasing [ Websense® Defensio ]™ and its new social networking security features that are specifically designed to protect corporate brand presence and properties on the social Web. The Defensio technology protects companies' brands, their reputation, their customers, and prospects on their Facebook page by analyzing and classifying user-generated content posted to their pages.
With Defensio, organizations can automatically manage their corporate social networking security and content to ensure their brand -- and ultimately their reputation -- is protected and to reduce the time and resources spent trying to deal with it manually.
Websense Defensio, as well as the full family of [ Websense TRITON™ solutions ], are based on the [ Websense Advanced Classification Engine (ACE) ] and the Websense ThreatSeeker™ Network. Combined, these two proprietary technologies provide real-time protection and deep-content analysis, the two ingredients necessary for security in a world of user-generated content, and missing from most if not all competitive offerings.
"No question, any brand with a Facebook presence needs Websense Defensio security," said Matt Marshall, executive producer of DEMO. "Defensio keeps corporate pages on Facebook safe, so brands can concentrate on interacting with their stakeholders. It's backed by Websense content security expertise, which has protected Internet users from malicious activity for more than a decade. When I heard about the new Defensio features, I had to get it on the DEMO stage -- it's the perfect, most-robust security tool for Facebook."
Recent Websense research found that more than 70 percent of today's threats are planted on popular and legitimate websites, including many social Web properties; and more than 52 percent of malware is now targeted at stealing confidential data. Websense also recently polled more than 275 security professionals to assess their views on social media. And while the top three reasons for allowing the social Web were the known benefits of collaboration, research, and networking -- the top concerns were also clear. More than 45 percent restrict access out of concern for security, more than 40 percent restrict access based on productivity concerns, and more than 30 percent restrict access out of concern for data loss.
New Defensio features debuted at DEMO Spring 2011 include in-depth analysis and protection for embedded photos and videos on Facebook pages and news feeds. Not available anywhere else, corporate Defensio users are protected from photos and video with hidden malicious links. Defensio automatically removes unsavory content, which protects fans and brand reputation. It reduces the costly manual burden on marketing and security teams who previously had to remove each piece of comment spam by hand, and investigate every URL in a comment or post for security threats. Defensio's automated, real-time process provides real-world brand reputation and liability "insurance" against malicious or inappropriate content.
For organizations looking to quickly understand what malicious links, spam, and profanity are appearing on their Facebook page, Defensio is also showcasing its new "Scan my Facebook page!" button. Brand administrators simply visit [ www.websense.com/facebook ] and click the "Scan my Facebook page!" button. Defensio's technology will then analyze the corporate Facebook page and provide easy-to-interpret metrics to detail the volume of malicious content, spam, and profanity that resides on the page.
Through Defensio, Websense gathers intelligence from tens of thousands of blogs, millions of weekly comments, and tens of millions of URLs that no other security solution has access to. Defensio's user-generated content intelligence is incorporated in real time into Websense TRITON solutions through ACE and the ThreatSeeker Network, benefiting thousands of Websense customers worldwide. By providing strong social Web protection, Websense encourages organizations to embrace the benefits of the social Web -- rather than block social media access, and with it, the opportunity to engage with customers, recruit top talent, and collaborate internally.
Websense Chief Technology Officer Dan Hubbard will be presenting Websense Defensio's new features on Monday, February 28 at 3:30 p.m. To download Defensio, visit [ www.websense.com/facebook ].
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About DEMO
Produced by the IDG Enterprise events group, the worldwide DEMO conferences focus on emerging technologies and new products innovations, which are hand selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying cutting-edge technologies and helping entrepreneurs secure venture funding and establish critical business. For more information on the DEMO conferences, visit [ http://www.demo.com/ ].