Science & Technology 
Science and Technology
Science and Technology 
Tue, January 6, 2009
SanDisk Launches Next-Generation Solid-State Drives for Netbook Market
LAS VEGAS--([ BUSINESS WIRE ])--SanDisk Corporation (NASDAQ:SNDK) today unveiled its next-generation of flash memory-based solid-state drives (SSD) to support the evolving needs of designers, manufacturers and users in the exploding netbook market - SanDisk® pSSD™. The new SanDisk pSSD-P2 and SanDisk pSSD-S2 SSDs have capacity and performance for more full-featured netbooks which require a robust operating system.
Designed as drop-in replacements for hard-disk drives (HDDs), SanDisk's new second generation module has a SATA interface to meet new netbook design requirements. The SATA interface offers a significant boost in performance rendering these SSDs faster than HDDs in critical aspects. Booting and launching applications takes just half the time of an HDD.
Available in capacities of 8, 16, 32 and 64-gigabytes (GB)1, SanDisk Gen 2 pSSDdrives are aggressively priced, making them attractive for POS terminals, printers, ATMs and other applications where users need HDD functionality with strong reliability, yet want to pay a low cost for the exact capacity that they need. For example, the 32GB modular SSD is priced at parity with 2.5" HDDs in OEM quantities.
"Netbooks represent the fastest growing PC segment in 2009 and 2010 yet widespread adoption of SSDs in netbooks has been limited by speed, capacity and cost constraints," said Rich Heye, senior vice president and general manager, Solid-State Drives (SSD), SanDisk. "With the significant improvements in performance, capacity and low pricing, these SSDs are a perfect fit for the exploding netbook market."
Netbook Market Takes Off
Netbooks as a category sold about half a million units in 2007 yet market researchers International Data Corp. (IDC) recently hiked their projected worldwide sales to reach 11 million this year, growing to 41 million in 2012. Initially, IDC projected worldwide sales to reach nine million in 2012.
"SanDisk's Gen 2 pSSD drives have the best combination of capacity, performance, weight, pricing and power advantages to really excite designers, manufacturers and users of netbooks," said Richard Brown, VP of Marketing, VIA Technologies, Inc. "Our latest reference designs will include SanDisk's Gen2 pSSD drives, and we look forward to working with SanDisk to aggressively address the netbook market's needs."
SanDisk's Gen 2 pSSD drives, slated to be available in February, 2009, are built using the company's reliable 43-nanometer Multi-Level Cell (MLC) flash memory. This technology is produced at fabrication plants in Yokkaichi, Japan, where SanDisk and its partner, Toshiba Corporation, share the output.
The technology on which the Second Generation Modular SSDs are based also utilizes SanDisk's innovative patented All Bit Line (ABL) architecture with advanced proprietary programming algorithms and multi-level data storage management schemes to yield MLC NAND flash memory chips that don't sacrifice performance or reliability.
SanDisk Corporation, the inventor and world's largest supplier of flash storage cards, is a global leader in flash memory – from research, manufacturing and product design to consumer branding and retail distribution. SanDisk's product portfolio includes flash memory cards for mobile phones, digital cameras and camcorders; digital audio/video players; USB flash drives for consumers and the enterprise; embedded memory for mobile devices; and solid state drives for computers. SanDisk ([ www.sandisk.com/corporate ]) is a Silicon Valley-based S&P 500 company, with more than half its sales outside the United States.
1 1 gigabyte = 1 billion bytes
SanDisk's product and executive images can be downloaded from [ http://www.sandisk.com/corporate/media.asp ]
SanDisk's web site/home page address: [ http://www.sandisk.com ]
SanDisk and the SanDisk logo are trademarks of SanDisk Corporation, registered in the United States and other countries. SanDisk pSSD is a trademark of SanDisk Corporation. Other brand names mentioned herein are for identification purposes only and may be the trademarks of their respective holder (s).
This press release contains certain forward-looking statements, including expectations for new product introductions, technology measurement standards, applications, markets, and customers that are based on our current expectations and involve numerous risks and uncertainties that may cause these forward-looking statements to be inaccurate. Risks that may cause these forward-looking statements to be inaccurate include among others: the proposed standards may not be adopted by the market, market demand for our products may grow more slowly than our expectations or there may be a slower adoption rate for these products in new markets that we are targeting, our products may not be available at the prices, dates or in the geographies we anticipate, our products may not perform as expected and the other risks detailed from time-to-time in our Securities and Exchange Commission filings and reports, including, but not limited to, our annual report on Form 10-K and our quarterly reports on Form 10-Q. We do not intend to update the information contained in this press release.