N@N

CirTrans Evander Holyfield Real Deal Grill To Make Retail Debut

^{Published on 2008-11-20 08:10:46 - Market Wire}
 

SALT LAKE CITY--([ BUSINESS WIRE ])--CirTran Corporation (OTCBB:CIRC) today announced that its Evander Holyfield Real Deal Grill™, the electric indoor/outdoor grill endorsed by the former world heavyweight champion, will make its retail debut in time for the holidays in a special seasonal promotion at hundreds of major Midwest retail stores, and with related advertising targeted to millions of consumers.

The retail locations are owned by Jewel-Osco^®, a SUPERVALU company that operates 170 in-store pharmacies in Illinois, Iowa and Indiana, and by Roundy's Supermarkets, Inc., a supermarket chain with 152 stores (Pick ‘n Save^®, Copps Food Center, and Rainbow^® Foods) in Minnesota and Wisconsin. The Real Deal Grills promotional shipment will have a retail value of approximately $100,000, and will be featured in "Black Friday" advertising circulars from Jewel-Osco and Roundy's stores.

Introduced via infomercials in the U.S. in 2007 and in Europe this year, the Evander Holyfield Real Deal Grill is manufactured by a CirTran subsidiary -- CirTran-Asia, Inc. – which specializes in consumer and small appliance products. The Grill comes with a deluxe stand and multiple interchangeable cooking surfaces and other add-on items, making it what Glen Tanner, CirTran's vice president of marketing and sales, calls "a very versatile cooking appliance for any occasion . . . whether you're camping in the mountains, tailgating at a game, or grilling at home."

Prior to this retail debut, the Evander Holyfield Real Deal Grill has been available only through infomercials and online through the CirTran and Holyfield Web sites.

"CirTran is proud that the Evander Holyfield Real Deal Grill is available at Jewel-Osco and Roundy's," said Iehab J. Hawatmeh, CirTran's CEO. "They are legendary retailers in the Midwest. Customers who count on Jewel-Osco and Roundy's for quality products and fair prices will be able to see and buy these Grills in their stores in time for the holidays."

Mr. Hawatmeh added that CirTran is "in negotiations with other leading retailers in order to bring the Real Deal Grill to their shelves in 2009."

About CirTran Corporation

Founded in 1993, CirTran Corporation ([ www.cirtran.com ]) has evolved from its roots as an international, full-service contract manufacturer. From its headquarters in Salt Lake City, where it operates, along with its Racore Technology ([ www.racore.com ]) electronics manufacturing subsidiary, from an ISO 9001:2000-certified facility, CirTran has grown in scope and geography. Today, CirTran's operations include: CirTran-Asia, a subsidiary with principal offices in ShenZhen, China, which manufactures high-volume electronics, fitness equipment, and household products for the multi-billion-dollar direct response industry; CirTran Online, which offers products directly to consumers through major retail web sites, and CirTran Beverage, which has partnered with Play Beverages, LLC to introduce and distribute the Playboy Energy Drink.

About Jewel-Osco

Jewel-Osco ([ www.jewelosco.com ]), a SUPERVALU (NYSE:SVU) company, operates 170 in-store pharmacies in Illinois, Iowa and Indiana. In addition to full-service prescription services, the pharmacy at Jewel-Osco provides immunizations, diabetes care services and health screenings, which are administered by specially trained pharmacists.

About Roundy's Supermarkets, Inc.

Roundy's Supermarkets is one of the Midwest's oldest and largest grocers. Headquartered in Milwaukee, it owns and operates 152 retail grocery stores in Wisconsin and Minnesota under the Pick ‘n Save, Copps Food Center, and Rainbow Foods banners.

This press release contains forward-looking statements within the meaning of section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. With the exception of historical information contained herein, the matters discussed in this press release involve risk and uncertainties. Actual results could differ materially from those expressed in any forward-looking statement.CirTran disclaims any obligation or intention to update any forward-looking statement.

All trademarks are properties of their respective owners.