Science & Technology
Science and TechnologyScience and Technology 
Tue, February 15, 2011
Riverbed Appoints Rob Booth as Vice President of Worldwide Sales Operations
SAN FRANCISCO, CA--(Marketwire - February 15, 2011) - [ Riverbed Technology ] (
One of Booth's primary initiatives will be to further develop tools and systems to enable Riverbed's field sales organization to meet its short and long-term objectives. Additionally, he will be responsible for sales enablement, sales forecasting and optimizing the customer and partner sales experience. "I want to continue Riverbed's reputation of being an easy company to do business with, where our customers and partners receive exceptional support in a timely manner," said Booth.
"Rob's extensive experience in sales operations, channel and sales with start-up and Fortune 500 companies made him a natural fit for this position," said Dave Peranich, executive vice president of global field operations at Riverbed. "His understanding of creating, communicating and executing programs for revenue generation and sales effectiveness will help Riverbed scale its sales programs in the coming years."
Booth joins Riverbed from Oracle Corporation, where he was a senior director responsible for worldwide sales operations of the embedded global business unit. Prior to Oracle Corporation, Booth was vice president of Americas sales operations at BEA Systems, where he was responsible for managing Americas sales operations staff in supporting Americas sales management. At BEA Systems, Booth was also an integral member of the Strategy and Process Group, where he collaborated on new sales process documents and new sales force automation tools and established metrics for sales analytics. Booth has also held leadership positions at Cisco Systems, Compaq Computers and Tandem Computers.
"I am excited about the opportunity to work with a veteran executive team that understands the importance of building a world-class sales organization within a fast growing company," said Booth. "I'm looking forward to supporting the strong sales operations team and programs that are currently in place and building new programs, processes and tools to scale sales operations and increase sales efficiency for Riverbed's future growth."
Forward Looking Statements
This press release contains forward-looking statements, including statements relating to the expected demand for Riverbed's products and services, statements regarding Riverbed's expected future growth, and statements relating to Riverbed's ability to meet the needs of distributed organizations. These forward-looking statements involve risks and uncertainties, as well as assumptions that, if they do not fully materialize or prove incorrect, could cause our results to differ materially from those expressed or implied by such forward-looking statements. The risks and uncertainties that could cause our results to differ materially from those expressed or implied by such forward-looking statements include our ability to react to trends and challenges in our business and the markets in which we operate; our ability to anticipate market needs or develop new or enhanced products to meet those needs; the adoption rate of our products; our ability to establish and maintain successful relationships with our distribution partners; our ability to compete in our industry; fluctuations in demand, sales cycles and prices for our products and services; shortages or price fluctuations in our supply chain; our ability to protect our intellectual property rights; general political, economic and market conditions and events; and other risks and uncertainties described more fully in our documents filed with or furnished to the Securities and Exchange Commission. More information about these and other risks that may impact Riverbed's business are set forth in our Form 10-K filed with the SEC on February 8, 2011. All forward-looking statements in this press release are based on information available to us as of the date hereof, and we assume no obligation to update these forward-looking statements. Any future product, feature or related specification that may be referenced in this release are for information purposes only and are not commitments to deliver any technology or enhancement. Riverbed reserves the right to modify future product plans at any time.
About Riverbed
Riverbed Technology is the IT performance company. The Riverbed family of wide area network (WAN) optimization solutions liberates businesses from common IT constraints by increasing application performance, enabling consolidation, and providing enterprise-wide network and application visibility -- all while eliminating the need to increase bandwidth, storage or servers. Thousands of companies with distributed operations use Riverbed to make their IT infrastructure faster, less expensive and more responsive. Additional information about Riverbed (
Riverbed and any Riverbed product or service name or logo used herein are trademarks of Riverbed Technology, Inc. All other trademarks used herein belong to their respective owners.