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Gravity Financial Implements Advent Geneva to Offer Clients a Robust Technology Platform

^{Published on 2010-11-16 09:15:27 - Market Wire}
 

CANTON, Mass.--([ BUSINESS WIRE ])--With a focus on enhancing client service, Gravity Financial, a Northeast-based full-service fund administrator, has implemented Geneva, the award-winning portfolio management system from Advent Software, Inc. (NASDAQ:ADVS). The new system will serve as Gravitya™s platform for servicing the companya™s growing client base.

"Adventa™s Geneva system positions us in such a way that we can expertly manage funds while having access to the scalability and technology we need."

aAs Gravity Financial has grown, so has the need for a comprehensive portfolio management and fund accounting system that can help us enhance the services we provide to our extensive client base,a said Paul Timmins, Gravity Financiala™s managing partner. aAdventa™s Geneva system positions us in such a way that we can expertly manage funds while having access to the scalability and technology we need.a

Gravity Financial offers a range of services including fund administration, tax preparation, management company services, outsourced CFO services, and registrar and transfer agency services. To ensure its systems run efficiently, Gravity utilizes Paladyne Systema™s fully hosted solution. Paladynea™s industry-leading hosting platform includes mirrored (ahot sitea) disaster recovery to ensure maximum uptime and the security of client data.

With Geneva as the companya™s new technology platform, Gravity Financial will be able to leverage the robustness of the software allowing Gravity professionals to focus on client service. Geneva provides comprehensive instrument coverage, full financial general ledger and industry-standard integration tools that will allow Gravity Financial to better manage complex investment vehicles, multiple investment strategies and tiered fund structures.

About Gravity Financial

Founded in 2002, Gravity Financial is a boutique full-service fund administrator providing accounting, tax, transfer agency and outsourced CFO services to a wide variety of domestic and offshore hedge funds, private equity funds, venture capital funds, funds of funds and their investment managers. The company is SAS 70 certified. Gravitya™s principals, which combined have almost 50 years of financial services industry experience and more than 25 years of alternative investments experience, include certified public accountants who have served as chief financial officer, chief compliance officer, and big four senior audit and tax managers. For more information visit [ www.gravityfinancial.com ] or call 781.828.7800.