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Zoo Entertainment Collaborates with Rock Band Hawthorne Heights to Develop Exclusive Content for Fireburst

^{Published on 2011-04-12 05:25:38 - Market Wire}
 

CINCINNATI--([ BUSINESS WIRE ])--[ Zoo Entertainment, Inc ] (NASDAQ CM: ZOOG), a leading developer, publisher and distributor of interactive entertainment software, today announced its partnership with chart-topping rock band, [ Hawthorne Heights ], to develop exclusive content for its upcoming action-packed, arcade racing title, [ Fireburst ].

"Collaborating with Hawthorne Heights really epitomizes the importance we place on fostering creative partnerships with independent labels like Wind-Up Records"

Hawthorne Heightsa™ single, aDrive,a from their latest album, Skeletons, is now available for free download on the newly launched Fireburst site: [ www.fireburstthegame.com ]. Players will also be able to obtain special Hawthorne Heights-branded car skins - including distinctive Buggy and Van skins displaying the Hawthorne Heights skeletons theme - as in-game achievements. In addition, Melvin, Firebursta™s token nerd character, will have 16 Hawthorne Heightsa™ cars that will allow players to race with distinct prominence in the gamea™s off-road tracks and racecourses.

aCollaborating with Hawthorne Heights really epitomizes the importance we place on fostering creative partnerships with independent labels like Wind-Up Records,a said Mark Seremet, Zoo CEO. aThis will enable us to reach new audiences across various entertainment genres with a distinctive and more personalized gameplay experience.a

Fireburst is an off-road, arcade racing game that features a novel Fireboost system and offers explosive graphics and thrilling gameplay. The title includes more than 15 different racing and destruction maps, 16 eclectic characters, and 16 cars in four different categories a" Buggys, Muscle Cars, Trucks and Offroader/4x4. Every car of its class incorporates one of four Fireboost capabilities: Fireball, Firewheels, Firewall and Fireblast. Fireburst will also offer multiple car customizations where players can choose from several different bodywork art options as well as unlock skins and characters as they win races.

Fireburst is not yet rated and will be available at a MSRP of $15 for PSN and 1200 Microsoft^® Points for XBLA. The game is scheduled for release in Summer 2011 for PC, PSN and XBLA. For press assets, please visit: [ http://bhimpact.gamespress.com/product_page.asp?i=1143 ]. Hawthorne Heights is currently supporting the release of Skeletons on their United Scenes of America Tour that runs through May with supporting artists After Midnight Project, Handguns, and Self Centered.

For more information and a list of the United Scenes of America Tour Dates, please visit: [ http://www.hawthorneheights.com/ ]

About Zoo Entertainment

Zoo Entertainment is a developer, publisher and distributor of interactive entertainment software targeted to family-oriented mass-market consumers. With a strong network of leading national mass-market retailers, its casual and value-focused titles span categories including sports, family, racing, game show, strategy, action-adventure, and more. Zoo Entertainment software is developed for all major consoles, handheld gaming devices, PCs, and mobile devices as well online and download game services.

Zooa™s innovative content creation site, indiePub ([ www.indiepub.com ]), was designed to capitalize on opportunities in the emerging and high growth digital entertainment space. The site fosters the independent gaming community by playing host to independent game developers and players and providing developers with the resources they need to collaborate and create great games. A destination site for gaming enthusiasts and consumers, indiePub takes an active role in helping independent developers create innovative entertainment software.

For more information, visit [ www.zoogamesinc.com ].