Science and Technology Science and Technology
Mon, May 10, 2010

Montavo's Flagship Mobile Advertising Platform Progresses to QA and Testing Phase of Development


Published on 2010-05-10 08:10:47 - Market Wire
  Print publication without navigation


SEATTLE, WA--(Marketwire - May 10, 2010) - Montavo, Inc. (OTCBB: [ MTVO ]) is pleased to announce the progression of development efforts for the second generation version of the Montavo Mobile Advertising Platform (mMAP™). The platform, which consists of a consumer facing mobile application as well as advertiser toolkit that enables design, deployment and management of mobile advertising campaigns, has moved into the QA and testing phase of development.

Rev. 2.0 of the mMAP™ has significant functionality improvements focused on helping advertisers efficiently and effectively reach consumers with location-based advertisements on their mobile phones. The QA and testing efforts are expected to be complete in the next month which will allow for the release by the end of Q2.

"Moving into the QA and testing phase for Rev. 2.0 of the mMAP™ is an exciting and important milestone for us," said Brook Lang, CEO of Montavo. "Robust features, functionality and tools for advertisers that are part of this release will allow us to demonstrate the power of mMAP™," said Lang.

About Montavo, Inc.

Montavo, Inc.'s mMAP™ is a mobile marketing platform that integrates client side mobile device software with a mobile advertising network solution and ad distribution ecosystem. Montavo offers its solution to consumer focused advertisers (manufacturers and retailers from national brands to SMBs), wireless carriers, mobile handset manufacturers and mobile OS providers, personal navigation device (PND) manufacturers, automotive manufacturers, and other tier-one suppliers as either a white-labeled mobile application or as the Montavo branded mDealFinder.

Montavo's proprietary, patent pending mobile advertising platform has been designed from the ground up to deliver the most relevant, location-based deals on products or services to consumers while providing rich, real-time data and analytics on mobile ad campaign performance and ROI to advertisers that primarily sell their products in a brick and mortar setting.

Forward-Looking Statements:

This press release may include "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations reflected in such forward-looking statements will prove to have been correct. Montavo's actual results could differ materially from those anticipated in the forward-looking statements. Montavo refers you to the cautionary statements and risk factors set forth in the documents it files with the Securities and Exchange Commission ([ http://www.sec.gov ]). The Company is under no obligation (and expressly disclaims any obligation) to update or alter its forward-looking statements, whether as a result of new information, future events, or otherwise.

For more information on Montavo, please refer to our website at [ http://www.montavo.com ]

Contributing Sources