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aSales 2.0a? RepresentsROIPotential for B2B Sales and Marketing Leaders

^{Published on 2011-09-21 07:28:23 - Market Wire}
 

SANTA CRUZ, Calif.--([ BUSINESS WIRE ])--Sales Dot Two Inc. today announced [ six keynote speakers from top-ranking companies ] who will present at the [ Sales & Marketing 2.0 Conference ] event on October 17 and 18 in San Francisco.

"Given the state of the economy, many sales professionals feel uncertain and out of control"

Judy Buchholz, VP Sales of [ IBM ], will present Bringing Art to the Science of Marketing & Sales. (NYSE: IBM)

Jeff Carr, President, Global Field Operations of [ Saba ], will present How Social Learning Translates into Sales Success. (NASDAQ:SABA)

David Satterwhite, VP of Sales, Americas of [ Good Technology ], will present Building and Profiting from Sales & Marketing Alignment.

Justin Shriber, Regional VP of [ CRM OnDemand, Oracle ] will present 3 Reasons the Traditional Sales Organization Is Broken (And How to Fix It). (NYSE: ORCL)

Andrew Somosi, SVP, MBD of [ Lattice Engines ], will present Analytics in Action: How Predictive Sales Intelligence Accelerates B2B Sales Growth.

Leslie Stretch, President & CEO of [ Callidus Software ] will present Do Salespeople Dream of Electric Sheep? Creating & Replicating Excellent Salespeople. (NASDAQ:CALD)

See the [ full conference agenda ].

Conference host [ Gerhard Gschwandtner ] says the keynote topics are evidence of prime areas that B2B sales and marketing teams can tap to take advantage of opportunities for growth.

aGiven the state of the economy, many sales professionals feel uncertain and out of control,a Gschwandtner says. aWhat they dona™t realize is that the areas of sales and marketing alignment, social selling, and sales management by metrics offer explosive potential for greater wealth and greater prosperity for their companies. Each one of our keynote speakers will be diving deep to illustrate what steps can be taken to make the most of these competitive advantages.a

The [ Sales 2.0 Conference ] is the number one industry event devoted to excellence in leveraging SaaS technologies. The Sales 2.0 Conference focuses on the challenges and concerns of B2B sales and marketing executives. Get updates via Twitter[ @Sales20Conf ]#s20c.

MORE INFORMATION

Register: [ http://www.regonline.com/SM202011 ]

Schedule a [ media interview ]orget a[ presspass ].

Video: [ http://sales20conf.com/SM2011/video.html ]

AUDIENCE

Expected attendance is more than 400. Job titles represented will include CEOs, VPs of Sales, VPs of Marketing, VPs of Sales Operations, Division Sales Managers, Directors of Sales and/or Marketing, Directors of Sales Operations.