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D&B Launches 200-Day Digital Tribute to Mark Reaching 200 Million Businesses

^{Published on 2011-09-20 13:26:33 - Market Wire}
 

SHORT HILLS, N.J.--([ BUSINESS WIRE ])--Dun & Bradstreet (NYSE: DNB), the worlda™s leading source of commercial information and insight, has reached a significant milestone: 200 million businesses covered in its global database. To celebrate, D&B will take the next 200 days to say athank youa through a digital tribute to businesses around the world. Businesses can submit their own stories and join D&Ba™s celebration at [ www.dnb.com/200million ].

"Ia™d like to say thank you to all 200 million businesses, and look forward to hearing their stories of achievement and innovation."

aProviding insight on more than 200 million businesses matters because in todaya™s world of exploding information, businesses need information they can trust,a said Sara Mathew, Chairman and CEO of D&B. aIa™d like to say thank you to all 200 million businesses, and look forward to hearing their stories of achievement and innovation.a

D&B is one of the original business information leaders and has been providing insight into businesses since 1841, counting four U.S. presidents (including Abraham Lincoln) among its early data reporters. 170 years later, the companya™s global business collection, the largest of its kind, is growing exponentially. The number of businesses D&B covers has doubled in the last six years, with the majority of growth being driven by small business.

aD&Ba™s mission is to fuel global commerce,a said Josh Peirez, President, Global Product, Marketing and Innovation. aWe know our customers count on us for the best business information, when and where they need it. Thata™s why we worked so hard to reach 200 million businesses, and will work even harder for the 200 million to come.a

Other notable facts about D&B and its global database:

• D&B updates its database 1.5 million times per day, tracking changes in the rapidly evolving global economy
• D&B covers businesses in more than 200 countries and adds more than 2,000 businesses to the database every hour a"one every two seconds
• More than 18,741 industry categories are represented today, up from only 30 in 1940
• In the U.S. alone, D&Ba™s database will register the following in the next 60 minutes:
  • 64 business telephone numbers will change or be disconnected
  • 47 business addresses will change
  • 131 directorship (CEO, CFO, etc.) changes will occur
  • 110 new businesses will open their doors (including micro-businesses)
  • 3 companies will change their names
  • 11 businesses will file for bankruptcy

The celebration starts today, September 20, and will continue for 200 days. Follow the campaign and submit stories by visiting [ www.dnb.com/200million ].

About Dun & Bradstreet^®(D&B)

Dun & Bradstreet (NYSE:DNB) is the worlda™s leading source of commercial information and insight on businesses, enabling companies to Decide with Confidence^® for 170 years. D&Ba™s global commercial database contains more than 200 million business records. The database is enhanced by D&Ba™s proprietary DUNSRight^® Quality Process, which provides our customers with quality business information. This quality information is the foundation of our global solutions that customers rely on to make critical business decisions.

D&B provides solution sets that meet a diverse set of customer needs globally. Customers use D&B Risk Management Solutions^TM to mitigate credit and supplier risk, increase cash flow and drive increased profitability; D&B Sales & Marketing Solutions^TM to increase revenue from new and existing customers; and D&B Internet Solutions^TM to convert prospects into clients faster by enabling business professionals to research companies, executives and industries, over the web. For more information, please visit [ www.dnb.com ].