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Procera Networks Speeds the Creation of New Broadband Services With Introduction of DPI-Based Software Module

^{Published on 2008-11-17 06:34:36 - Market Wire}
 

LOS GATOS, CA--(Marketwire - November 17, 2008) - Procera® Networks Inc. (AMEX: [ PKT ]), a developer of Evolved Deep Packet Inspection (DPI) solutions providing traffic awareness, control and protection for complex networks, today announced the PacketLogic Subscriber Manager (PSM), a robust software suite aimed at broadband service providers that speeds time-to-market for new broadband-based services. The PSM accomplishes this by quickly integrating the PacketLogic platform with surrounding network systems, such as authentication, policy management and billing, without requiring the service provider to do extensive custom integration on its own. This allows broadband service providers to create personalized offerings that attract new customers, minimize churn and increase ARPU through value-added services almost immediately. In addition, location awareness adds the possibility to resolve, or even avoid, congestions that could degrade consumers' broadband experience, as well as uncontrolled roaming costs through automatic policy enforcement.

"The PSM gathers all of our service creation capabilities under one umbrella suite," said Jon Lindén, Procera's vice president of global marketing. "We have designed the PSM as configurable functions that dramatically speed up integration and time-to-market for new Internet services. By putting this experience and functionality in source components, PSM provides great scalability and performance, particularly when compared with custom integrations, making it possible for PSM to grow with multi-million subscriber networks which is in line with our Tier-1 operator focus."

PSM can also connect to end-user portals to provide usage data and enable rules triggered by end-user selections. This puts more power in the hands of an end-user, which will unburden help desk resources and reduce subscriber churn, since a user has customized the service to suit their specific needs.

"DPI provides a tremendous opportunity to create additional value for our subscribers through the personalization of Internet access services," said Johan Andsjö, CEO of Yoigo, Spain's fourth-largest mobile operator. "DPI gives us the intelligence to be innovative when it comes to winning customers, keeping them, and finding ways to develop differentiated services for them, three key success factors in our highly competitive and maturing broadband market."

"Service creation has an immediate impact on service providers' bottom-line by resolving issues, increasing customer satisfaction and adding revenue-generating services," Lindén added. "Service creation is a cornerstone capability in what we refer to as Evolved DPI, which goes way beyond P2P control that DPI has been associated with in the past. For service providers to build business logics and pricing models based on the data provided by a DPI solution, they must rely heavily on the accuracy of such data, which is PacketLogic's strongest value proposition."

About Procera Networks Inc.

Procera Networks Inc. delivers Evolved DPI solutions that give service providers awareness, control and protection of their applications and networks. Its core product suite, the PacketLogic line of platforms, leverages the company's advanced identification engine, DRDL™ (Datastream Recognition Definition Language), to provide accurate identification of network traffic in real-time. PacketLogic is deployed at more than 400 broadband service providers, telcos, governments and higher education campuses worldwide. Founded in 2002, Procera (AMEX: [ PKT ]) is based in Silicon Valley and has offices around the globe. More information is available at [ www.proceranetworks.com ].

Safe Harbor Statement: This press release contains forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995 (the "Act"). In particular, when used in this press release, the words "plan," "confident that," "believe," "scheduled," "expect," or "intend to," and similar conditional expressions are intended to identify forward-looking statements within the meaning of the Act and are subject to the safe harbor created by the Act. Such statements are subject to certain risks and uncertainties and actual results could differ materially from those expressed in any of the forward-looking statements. Such risks and uncertainties include, but are not limited to, the ability of Procera to commercialize the applicable technology and introduce products and the acceptance of those products by the market, the ability of resellers to sell the Procera products, market conditions, the general acceptance of the Company's products and technologies, competitive factors, timing, and other risks described in the Company's reports and filings with the SEC from time to time.

Procera Networks is a registered trademark, and PacketLogic and DRDL are trademarks of Procera Networks, Inc. All rights reserved. All other products or brands mentioned are trademarks and/or service marks of their respective owners.