Groupon and Zynga Look to Benefit From Buzz Created by Facebook IPO
May 21, 2012 08:20 ET
Groupon and Zynga Look to Benefit From Buzz Created by Facebook IPO
Five Star Equities Provides Stock Research on Groupon and Zynga
NEW YORK, NY--(Marketwire - May 21, 2012) - Facebook's IPO has brought a lot of attention to social media stocks in recent weeks. With Facebook's IPO being reported as oversubscribed some investors have been hoping to profit from other already-public social media stocks. "I do sense some 'temporary' momentum for these related social media stocks," stated Arvind Bhatia, financial analyst covering Facebook for Sterne Agee. Five Star Equities examines the outlook for companies in the Social Media Sector and provides equity research on Groupon Inc. (
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Social media stocks, which had benefited recently from the interest in Facebook's IPO, suffered on Friday as the Facebook IPO had a rockier start than expected. Investors who are interested in a piece of Facebook may also take a hard look at companies who have the potential to be acquired by the social media giant. "LinkedIn, Zynga, Pandora, Yelp... these are all potential acquisition bait for Facebook," Ironfire Capital founder Eric Jackson said. "If Facebook is going to trade at a premium -- like $150 billion to $200 billion, why not buy the fish and the bait, too?"
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Groupon's shares soared last week after the company reported quarterly revenue that topped analyst expectations. The company recently reported that revenue increased 89% to $559.3 million in the first quarter 2012, compared with $295.5 million in the first quarter 2011. "We are pleased to report a record quarter that demonstrates our progress in unlocking the opportunity in local commerce for merchants and customers worldwide," said Andrew Mason, CEO of Groupon.
Zynga is the world's leading provider of social game services with more than 290 million monthly active users playing its games. Zynga's games are available on a number of global platforms, including Facebook, Zynga.com, Google+, Tencent, Apple iOS and Google Android.
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