

Callidus Software Completes Acquisition of ForceLogix, Signs First Callidus Customer in 5-Year Coaching Deal
PLEASANTON, CA--(Marketwire - March 7, 2011) - Callidus Software Inc. (
"This acquisition opens up new opportunities in the vital new breakout market for sales and call center coaching and optimization," said Leslie Stretch, President and CEO, Callidus Software. "ForceLogix' best-in-class technology extends our position as the leader in this very important market. At the same time, our expanded focus on total sales talent lifts the potential of our core solutions. The combination of Callidus and ForceLogix provides a comprehensive SaaS sales talent management platform that is unmatched. This, coupled with our global footprint, ensures Callidus is in pole position to meet the needs of any company seeking to drive more effective sales talent practices. I was especially pleased that we signed a long standing Callidus customer for the Coaching solution immediately following the close of the acquisition, validating our cross sell opportunity."
The [ Callidus Coaching ] solution, based on ForceLogix SalesForce Optimizer, helps organizations optimize and increase the effectiveness of their sales force and call centers. The flexible and open platform enables businesses to rank sales professionals and agents based on different key performance indicators (KPIs) from multiple data stores across the enterprise. Using the rankings, managers can then easily identify the core activities and behaviors that drive top performance on specific KPIs with embedded visualization technology. They can then use these profiles to implement the right onboarding and training processes across their sales, telesales, and call center channels -- building a concrete roadmap for their new hires and existing employees to replicate the performance of their stars.
"We continue to advance the sales performance management domain with a relentless focus on delivering customer value," said Lorna Heynike, Senior Vice President, Marketing, Callidus Software. "Our customers require innovative solutions that drive their sales results more effectively. Through its expansion to drive more effective sales through both compensation and performance management, the Callidus SPM suite delivers a new degree of control over sales execution. This includes driving more effective onboarding programs for faster sales ramp-up; implementing on-going coaching to improve goal attainment across the sales ranks; and leveraging the right mix of incentives, bonuses, SPIFFs, and non-cash rewards to drive key business targets. By aligning coaching activities with the key targets the business sets in the Callidus SPM system, sales managers can significantly increase their ability to predictability and consistently meet their targets."
Since closing the acquisition, Callidus has signed a five-year contract for Callidus Coaching with one of the largest telecommunications and media companies in the United States.
Callidus Software's award-winning solutions manage the entire sales talent lifecycle from onboarding, to incentives and rewards, to coaching and performance optimization, while providing visibility into operations and financial performance. This gives customers the ability to align their sales force and channels with their key business objectives to consistently and reliably execute on sales targets. The software is used by leading companies in a broad range of verticals including high-tech, telecommunications, banking, insurance, and pharmaceuticals. Since its inception nearly 15 years ago, the company has evolved into the most experienced, proven, and reliable SPM vendor in the marketplace. Callidus Software manages over $50 billion in incentives and compensation for more than two million payees across the globe.
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