Science and Technology Science and Technology
Fri, October 15, 2010
[ Fri, Oct 15th 2010 ] - Market Wire
00 p.m. PST (5:00 p.m. EST)
[ Fri, Oct 15th 2010 ] - Market Wire
NOK,RIMM,AAPL,GOOG,MOT
Thu, October 14, 2010

Mavenir Research Indicates 4G Services Critical for Monetization


Published on 2010-10-14 23:21:48 - Market Wire
  Print publication without navigation


Mavenir Research Indicates 4G Services Critical for Monetization -- RICHARDSON, Texas, Oct. 14 /PRNewswire/ --

Mavenir Research Indicates 4G Services Critical for Monetization

4G Operators gain a clear financial advantage by offering Voice, Video and Messaging services with basic connectivity services

RICHARDSON, Texas, Oct. 14 /PRNewswire/ -- Mavenir Systems, a leading provider of innovative mobile IMS convergence solutions, says research confirms that 4G Operators can gain a clear financial advantage by offering Voice, Video and Multimedia Messaging services together with 4G basic connectivity services.

According to research done by Heavy Reading and Wireless 20/20, launching 4G Services immediately will result in a tenfold increase in 10 year NPV, a 50% increase in IRR and a 50% increase in ARPU over a data-only service strategy. In today's competitive environment, 4G operators need to launch communication services to mitigate risk of losing subscriber loyalty and yielding services to third party, over-the-top providers like Skype and Google that do not contribute to operator revenues.  

The study also reveals that delaying the launch by just two years causes a NPV reduction of 20% and 10 years IRR reduction of 4% and an ARPU reduction of 7.9%

"We've surmised that this is the case and now we have quantifiable data that supports a rapid move by Mobile Operators," said Shubh Agarwal, Mavenir's Vice President of Marketing.  "Proactively marketing and branding these converged communications services will also enrich the end user experience, offer greater differentiation, improve customer loyalty and reduce churn."

Mavenir solutions make it easy to launch IMS-based Voice over LTE (VoLTE), Mobile Video and Open Mobile Alliance (OMA) based Converged IP Messaging (CPM) services.   Mavenir mOne Convergence Platform allows for rapid delivery of innovative services such as convergence of 4G communications services with 2G, 3G and Web Services such as Facebook and Twitter.

Berge Ayvazian, Senior Consultant, Heavy Reading, says "Heavy Reading recommends that 4G operators include an IP services platform to enable value-added voice, video communications and multimedia messaging services and monetize the full potential of any 4G network."

This model uses the Wireless 20/20 WiROI 4G tool, which will be available for viewing at 4G World in Chicago. If you're interested in more information, please contact [ mavenir@globalresultspr.com ].

About Mavenir:

Mavenir's innovative convergence solutions enable mobile operators to offer new services by transforming their core network to power IP based mobile cloud services.  Converged Voice solutions enable rapid delivery of Mobile VoIP, Voice over LTE, Video, Session Mobility and Femto services.  Converged Messaging solutions deliver cost savings for SMS and MMS delivery and introduce Rich Communications and multimedia services to monetize 3G and 4G mobile ecosystems.  Our innovations, implemented on the Mavenir mOne Convergence Platform, deliver services to any device by bridging core network and broadband access generations.  Headquartered in Richardson, Texas, Mavenir has facilities in India, China and Europe. [ www.mavenir.com ].

Contact:
Kathrine Dela or Ben Kizer
Global Results Comms ([ GRC ])
+1 (949) 608 0276
mavenir@globalresultspr.com



SOURCE Mavenir Systems

[ Back to top ]

RELATED LINKS
[ http://www.mavenir.com ]

Featured Video

Other News Releases in Computer Electronics

[ Infosys Technologies (NASDAQ: INFY) Announces Results for the Quarter Ended September 30, 2010 ]

[ Third Annual National Small Business Contracting Summit - West Coast Brings Increased Access to Federal Contracts to California Firms ]

[ Texas Instruments opens the company's first semiconductor manufacturing plant in China ]

Other News Releases in Surveys, Polls and Research

[ Poll: More than Half of Americans Have Personal Knowledge of Alzheimer's ]

[ U.S. Census Bureau Daily Feature for October 15 ]

[ Poll: Americans Opposed to 'Outside Money' In Elections ]

Journalists and Bloggers

Visit [ PR Newswire for Journalists ] for releases, photos, ProfNet experts, and customized feeds just for Media.

View and download archived video content distributed by MultiVu on [ The Digital Center ].

Contributing Sources