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RightNow Receives aShortlista Recommendation in Ovuma?s CRM for Higher Education Industry Solutions Guide

^{Published on 2010-08-04 06:06:12 - Market Wire}
 

BOZEMAN, Mont.--([ BUSINESS WIRE ])--[ RightNow ] (NASDAQ:RNOW) announced today that Ovum recommends [ RightNow CX, the customer experience suite ], be placed on any higher education institution's shortlist for customer relationship management (CRM) technology selection.

"RightNow offers a complete and innovative solution for the higher education industry with aout-of-the-boxa™ specific functionality. Delivered exclusively through a multi-tenant Cloud model, the RightNow CX solution enables faster deployment times and reduces the ongoing burden of its administration. These capabilities help RightNow to support the entire student lifecycle."

According to Ovuma™s June 2010 Industry Solutions Guide aSelecting a CRM Vendor in the Higher Education Market,a RightNow ahad the highest score amongst all of the profiled vendors in three of the six technology assessment categories. RightNow is able to do this by packaging robust, corporate sector functionality in a higher education accessible package... Moreover, the SaaS delivery model and focus on efficiency tools brings further value and as a result, Ovum recommends that institutions shortlist RightNow Technologies when purchasing a CRM solution.a

In evaluating the RightNow CX suite for higher education, Ovum stated:

• RightNow CX has exceptional multi-channel communications capabilities, running the gamut from telephony and mobile to Social Experience Design, Communities and Cloud Monitor, which harnesses the communicationsa™ power of a myriad of social networking sites.
• RightNow CXa™s automated workflow functionality is state of the art and presented in an easy to understand and visual format.
• Drawing on RightNowa™s considerable experience in the contact center, the solution desktop is designed to help end users resolve issues efficiently without compromising service levels.
• The combination of RightNow being a true SaaS solution and the availability of higher education frameworks greatly reduces the burden of implementation.
• RightNow CX is equipped to handle the management of constituent interactions at every stage of the student lifecycleainstitutions can expand the solution across multiple departments without major new investments.

aRightNow offers a complete and innovative solution for the higher education industry with aout-of-the-boxa™ specific functionality. Delivered exclusively through a multi-tenant Cloud model, the RightNow CX solution enables faster deployment times and reduces the ongoing burden of its administration. These capabilities help RightNow to support the entire student lifecycle.a

Nicole Engelbert, practice leader, technology industries, Ovum

"We are excited to receive this high ranking in Ovum's Higher Education Industry Solutions Guide. RightNow CX provides a tailored solution that helps our more than 140 higher education clients deliver superior experiences, while optimizing recruitment and improving retention.a

Kevin Paschuck, vice president of public sector, RightNow

About RightNow

RightNow is helping rid the world of bad experiences one consumer interaction at a time, seven million times a day. RightNow CX, the customer experience suite, helps organizations deliver exceptional customer experiences across the web, social networks and contact centers, all delivered via the cloud. With more than eight billion customer interactions delivered, RightNow is the customer experience fabric for nearly 2000 organizations around the globe. To learn more about RightNow, go to [ www.rightnow.com ].

RightNow is a registered trademark of RightNow Technologies, Inc. NASDAQ is a registered trademark of the NASDAQ Stock Market.

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