Science & Technology
Mon, February 9, 2009Sun, February 8, 2009Fri, February 6, 2009Thu, February 5, 2009Wed, February 4, 2009Tue, February 3, 2009Imation Introduces Earthwise Brand Toner Cartridges
Published in Science and Technology on Wednesday, February 4th 2009 at 8:16 GMT, Last Modified on 2009-02-04 08:17:43 by Market Wire
OAKDALE, Minn.--([ BUSINESS WIRE ])--Imation Corp. (NYSE: IMN) today announced U.S. availability of its Earthwise™ remanufactured toner cartridges, offering environmentally aware and cost-conscious users the ability to reduce their carbon footprint with cartridges that perform to Original Equipment Manufacturer (OEM) quality specifications at up to 50 percent savings. Designed to meet stringent ASTM and STMC test standards, Imation's Earthwise toner cartridges are manufactured in an ISO 14001- and 9001-certified facility and are tested by a leading independent laboratory to ensure the product performs to OEM standards. The Imation Earthwise laser printer and fax toner cartridge line includes Monochrome HP-Compatible, Color HP-Compatible and Monochrome Canon-Compatible cartridges to accommodate a wide variety of user needs.
"We know many of our customers share Imation's commitment to environmental stewardship and reducing impacts on the earth and its resources whenever possible," said Tom Lally, vice president, Americas Commercial Business, Imation. "But many of them may not be aware that high-quality remanufactured toner cartridges are an option. Not only are Earthwise cartridges cost effective, but they are also an environmentally smart choice. For example, for each Earthwise toner cartridge a customer selects, three pounds of waste are saved from a landfill and three quarts of petroleum are saved by eliminating the need to manufacture a new cartridge. In addition to reduced environmental impact, customers can be assured they are getting a quality Imation brand product with the reliability they expect, at a substantially reduced price."
Guaranteed to meet OEM quality standards, each Earthwise toner cartridge begins with a recycled plastic shell, and contains a new printer drum, new toner, and other reconditioned or replaced parts. Earthwise toner cartridges are packaged in cartons are made from no less than 80 percent post-consumer recycled materials.
"More and more of our customers are doing whatever they can to become ‘green.' They now have an affordable, superior quality product that they can implement in their daily work, from a provider they trust," said Mac Rogers, president and chief operating officer, Vision Business Products. "Imation's Earthwise line of toner helps consumers save money without sacrificing quality."
Pricing and Availability
The Imation Earthwise toner cartridges are currently available in the U.S. at authorized Imation distributors, wholesalers, resellers and e-tailers for a starting manufacturer's suggested retail price (MSRP) ranging from U.S. $ 41.99 to U.S. $265.59.
For more information and to learn how to complete the cycle by recycling Imation Earthwise toner cartridges, please visit [ http://www.imation.com/Imation-Products/Earthwise-Toner/ ].
About STMC and ASTM Standards
STMC stands for the Standardized Test Methods Committee. This global committee formed to find and promote standardized test methods for the printer cartridge industry. The test methods are used to evaluate toner printer cartridge performance. Standardized test methods make it possible to evaluate a cartridge anywhere and come up with the same test results no matter who tests it. Standardized tests do not specify how a cartridge must perform; they only measure it.
ASTM International (American Society for Testing and Materials), is an independent, organization of volunteers that work under very strict rules that force objectivity to write test methods. STMC and ASTM are not the same. The STMC has accepted several ASTM International test methods as well as ISO, ISTA, and ANSI test methods.
About Imation Corp.
Imation is a leading global developer and marketer of branded products that enable people to capture, save and enjoy digital information. Our world-class portfolio of digital storage products, audio and video electronics and accessories reaches customers through a powerful global distribution network. Our goal is a company with strong commercial and consumer businesses and continued long-term growth and profitability that creates shareholder value. Imation Corp.'s global brand portfolio, in addition to the Imation brand, includes the Memorex brand, one of the most widely recognized names in the consumer electronics industry, famous for the slogan, "Is it live or is it Memorex?" and the XtremeMac brand. Imation is also the exclusive licensee of the TDK Life on Record brand, one of the world's leading recording media brands. Additional information about Imation is available at [ www.imation.com ].
Imation, the Imation logo, Earthwise, the Earthwise logo, Memorex, the Memorex logo, ‘Is it live or is it Memorex?' and XtremeMac are trademarks of Imation Corp. and its subsidiaries. The TDK Life on Record logo is a trademark of TDK Corporation. All other trademarks are property of their respective owners.
