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Marketbright: Marketbright and Rackspace Hosting Announce Solution Partnership

^{Published on 2009-02-04 05:58:53, Last Modified on 2009-02-04 05:59:34 - Market Wire}
 

SAN BRUNO, CA--(Marketwire - February 4, 2009) - [ Marketbright ], a leading on-demand marketing automation platform, today announced that the company has entered into a business partnership in the Solution Partner Network with Rackspace® Hosting (NYSE: [ RAX ]), the world's leader and specialist in hosting. This agreement is designed to add value for current users of Marketbright's marketing automation solution while growing targeted exposure and reputation for both Marketbright and Rackspace.

"Rackspace provides our customers with a solid and reliable infrastructure on which to build their businesses," said Dom Lindars, CEO at Marketbright. "Thousands of marketing and sales professionals rely on the Marketbright solution, and Rackspace's unequaled managed hosting expertise backed by Fanatical Support® provides our clients the best possible solution on which to build, succeed and further grow their business."

Marketbright is an on-demand [ marketing automation ] solution that enables self-service campaign execution, automated lead scoring and qualification, and closed-loop marketing analytics. The company's integrated platform includes campaign management, email marketing, event management, landing page creation, lead scoring, lead nurturing and membership management.

"We strive to develop relationships with industry leaders like Marketbright that enable us to add greater value to our customer experience and sustain our ongoing commitment to Fanatical Support," said Scott White, director of channel sales at Rackspace. "Through our relationship with Marketbright, we are able to offer our customers the option of using Marketbright in addition to providing full, flexible management of their hosting environment."

About Marketbright

Marketbright delivers the leading software-as-a-service marketing automation solution, enabling more than 10,000 users at companies such as Serena Software, VMware and Avid to make contact, manage leads and convert prospects to customers. Marketbright's full suite of integrated applications includes campaign management, email marketing, event management, landing page creation, lead scoring, lead nurturing and membership management. The company is privately held and headquartered in San Bruno, Calif., and can be reached at [ http://www.marketbright.com ].