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Tue, November 18, 2008

PlayPhone, Inc.: PlayPhone Delivers Entertainment Downloads to Cincinnati Bell Wireless


Published on 2008-11-18 07:07:26, Last Modified on 2009-11-02 16:43:05 - Market Wire
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SAN JOSE, CA--(Marketwire - November 18, 2008) - The world of entertainment just got broader for Cincinnati Bell Wireless customers. Through an agreement with PlayPhone, Inc. ([ www.playphone.com ]), a global mobile media company, customers can now use their wireless handsets to access a new library of mobile entertainment downloads such as real music tones, games and video. Cincinnati Bell Wireless is a division of Cincinnati Bell Inc. (NYSE: [ CBB ]).

This new partnership provides customers of Cincinnati Bell with the option of purchasing favorite mobile items via their cell phone or online using PlayPhone's extensive catalog of top-branded content.

"Mobile users have become savvier and are finding off-deck downloads not as daunting as they used to be," said Ron Czerny, founder and chief executive officer of PlayPhone. "As a result, we are very glad to work with forward thinking carriers such as Cincinnati Bell to deliver an outstanding array of entertainment options."

Cincinnati Bell Wireless customers can access PlayPhone content via their handset or by visiting [ www.playphone.com ]. PlayPhone provides consumers with a new and exclusive media catalog that includes audio, video, and gaming content from all four major music labels and their artists, game publishers, and media companies such as SONY BMG, EMI, Disney, Vivendi, and Sony Pictures Entertainment.

"Our customers deserve as many options as possible when looking for entertainment on their handsets," added Karen Bruce, product manager for wireless data at Cincinnati Bell. "PlayPhone's services help broaden our already robust entertainment for our valuable wireless customers."

In addition to operating its consumer-facing mobile destination at PlayPhone.com, PlayPhone powers mobile content destinations and promotional offerings for entertainment and retail brands including Wal-Mart, ABC Television, Sony Pictures, SonyBMG, Cartoon Network, Adult Swim, Sega, Real Networks, iPlay, and many more.

About Cincinnati Bell Inc.

With headquarters in Cincinnati, Ohio, Cincinnati Bell (NYSE: [ CBB ]) provides integrated communications solutions-including local, long distance, data, Internet, and wireless services-that help keep residential and business customers in Greater Cincinnati and Dayton connected with each other and with the world.

In addition, businesses ranging in size from start-up companies to large enterprises turn to Cincinnati Bell for efficient, scalable office communications systems as well as complex information technology solutions, including data center and managed services.

Cincinnati Bell conducts its operations through three business segments: Wireline, Wireless, and Technology Solutions. For more information visit [ www.cincinnatibell.com ].

About PlayPhone, Inc.

PlayPhone ([ www.playphone.com ]) is a leading global mobile media company present in over 25 countries throughout North America, Europe, Asia, and Latin America that provides cutting edge personalization and entertainment content in English and Spanish to mobile consumers anytime, anywhere. PlayPhone founded the direct-to-consumer mobile media distribution standard in 2003 and continues to establish new means for delivering wireless entertainment. PlayPhone is based in San Jose, Calif. and is funded by top venture firms Menlo Ventures, Cardinal Venture Capital, and Scale Venture Partners.

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