AirTouch Communications Appoints Carlos Isaza as Head of Latin America Sales
January 11, 2012 08:00 ET
AirTouch Communications Appoints Carlos Isaza as Head of Latin America Sales
Company Further Expands Global Marketing Strategy for Its Wireless Products
NEWPORT BEACH, CA--(Marketwire - Jan 11, 2012) - AirTouch Communications, Inc. (
The appointment of Mr. Isaza is the latest step in AirTouch's global marketing strategy and follows the Company's recently announced establishment of AirTouch China in Shenzhen, China. Mr. Isaza has extensive experience in business development in Latin America. Most recently, Mr. Isaza was with Brightpoint, one of the largest cellular logistics and distribution companies in the U.S., where he oversaw the complete sales strategy for all of Latin America. Mr. Isaza will execute the AirTouch strategic plan for all of Latin America, focusing on wireless carriers, retailers and large dealer networks of each country.
Mr. Carlos Isaza stated, "We believe there is a significant market opportunity and demand from both the consumer and wireless carriers for AirTouch products throughout Latin America. The integration between fixed and wireless operations is believed to be a primary growth driver for the two largest carriers in Latin America making the AirTouch product lines a perfect solution. Latin America has the lowest smart phone penetration rate in the world creating an ideal marketplace for the rapid deployment of our products throughout the region."
AirTouch provides a unique combination of cordless telephone technology and wireless signal amplification which enables users to access a full range of voice services in the home or office over existing cellular wireless networks. AirTouch projects that cellular is the fastest, most cost-effective way to provide the triple play of voice, Internet, and entertainment services to the growing population of Latin America. Patent-protected AirTouch technology enables these services to be delivered in the region over existing or future cellular networks.
"We are extremely pleased that Carlos Isaza will be leading our company's sales efforts into Latin America," said AirTouch CEO Hide Kanakubo. "Goldman Sachs estimates that by 2050, Brazil will be the fourth largest economy in the world by GDP. AirTouch recognizes the opportunity to drive our sales in Latin America due to its increasing GDP, low telecommunications density and population growth. Additionally, parts of Latin America are particularly advanced in the area of mobile banking technology."
AirTouch intends to target the BRIC nations (Brazil, Russia, India, and China) and the Next 11 countries that are expected to develop leading economies. The World Health Organization estimates that more than 2 billion people in these countries will move into the income bracket over the next five years that will demand wireless voice, Internet and entertainment services, but have scarce landline-based infrastructure.
In the U.S., Verizon Wireless has certified the AirTouch HomeConneX X1500 wireless phone unit which allows consumers to cut the cord to their landline service providers for both voice and data, without losing any of the benefits of landlines.
About AirTouch® Communications
AirTouch® Communications, Inc. is engaged in the development and marketing of patented telecommunications devices capable of converging voice, data, video, security, entertainment and other advanced communications services from various service providers on one piece of hardware. We currently hold three patents for our unique combination of cordless telephone technology and wireless signal amplification which enables consumers and business to access voice, data, and other applications and services over the cellular wireless network. For further information about AirTouch Communications, please visit the web site: [ www.airtouchinc.com ].
Forward-Looking Statement
This press release contains forward-looking statements. These statements relate to future events or our future financial performance, including but not limited to statements regarding the future distribution and sale of our telecommunications devices to the Latin American market, the demand for our telecommunications devices in Latin America and other developing countries, and our ability to obtain purchase orders from U.S. and Latin American carriers. These statements involve known and unknown risks, uncertainties and other factors that may cause our or our industry's actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed, implied or inferred by these forward-looking statements including but not limited to the absence of any purchase orders, agreements or commitments at this time on the part of any carrier to purchase our telecommunications devices, the risk that our telecommunications devices may not be accepted by the U.S. or Latin American market and markets in other developing countries and those other risks set forth in our registration statement on Form S-1 filed with the SEC on September 29, 2011. In some cases, you can identify forward-looking statements by terminology such as "may," "will," "should," "could," "would," "expects," "plans," "intends," "anticipates," "believes," "estimates," "predicts," "projects," "potential" or "continue" or the negative of such terms and other comparable terminology. These statements are only predictions based on our current expectations and projections about future events. You should not place undue reliance on these statements. Actual events or results may differ materially. We undertake no obligation to update any of the forward-looking statements after the date of this release to conform those statements to reflect the occurrence of unanticipated events or otherwise, except as required by applicable law.