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Acxiom Scores Top Spot in Direct Marketing

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  Published in Science and Technology on Thursday, June 2nd 2011 at 21:41 GMT by Market Wire
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LITTLE ROCK, Ark.--([ BUSINESS WIRE ])--[ Acxiom^® Corporation ] (Nasdaq: ACXM) has been named as No. 1 on the Direct Marketing 2011 Agency report compiled by Direct Marketing News, a recognized media corporation focusing on new trends and technologies in marketing. With this recognition, Acxiom scores its fourth top position this year as a leader in marketing and services technology.

"Top Direct and CRM Agencies in the U.S."

aAs a trusted partner for thousands of clients around the world, Acxiom seeks to optimize customer value at every interaction,a said Acxiom Chief Marketing Officer Tim Suther. aThe DM News ranking confirms our leadership in driving marketing performance across channels throughout the customer lifecycle.a

In its Annual Business Report, Direct Marketing News noted that Acxiom is a more than $1 billion company aserving top-tier clients across the automotive, travel, entertainment, healthcare and technology industries.a The magazinea™s standings are open to all direct, digital and marketing services firms and rank companies in terms of U.S. revenues related to direct marketing.

In the last six months, Acxiom has been listed as the No. 1 U.S. Agency by Advertising Age magazine (for the third year in row) and No. 1 also by Advertising Age in aTop Direct and CRM Agencies in the U.S.a In addition, The Black Book of Outsourcing, in the only survey based solely on customer feedback, named Acxiom No. 1 for Customer Satisfaction for IT Outsourcing.

About Acxiom

Acxiom is a recognized leader in marketing services and technology that enable marketers to successfully manage audiences, personalize consumer experiences and create profitable customer relationships. Our superior industry-focused, consultative approach combines consumer data and analytics, databases, data integration and consulting solutions for personalized, multichannel marketing strategies. Acxiom leverages over 40 years of experience in data management to deliver high-performance, highly secure, reliable information management services. Founded in 1969, Acxiom is headquartered in Little Rock, Arkansas, USA, and serves clients around the world from locations in the United States, Europe, Asia-Pacific, the Middle East and South America. For more information about Acxiom, visit [ Acxiom.com ].

Acxiom is a registered trademark of Acxiom Corporation.