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EA Offers Gifts for the Entire Family on Android This Holiday Season


Published on 2010-12-23 12:51:14 - Market Wire
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REDWOOD CITY, Calif.--([ BUSINESS WIRE ])--Give the gift of gaming to Androida" device owners this holiday season! EA Mobilea", a division of Electronic Arts Inc. (NASDAQ:ERTS) and the worlda™s leading mobile games publisher, offers a full selection of games for select Android-based mobile phones a" perfect for everyone on your gift giving list. The Simsa" 3, Need for Speeda" Shift,FIFA 10 by EA SPORTSa" and Tetris®, as well as MONOPOLY and THE GAME OF LIFE (under license from Hasbro Inc.)are available on the Android platform. Additional upcoming releases include Wormsa" and Bejeweled® 2 from PopCap Games. The games can be downloaded directly to an Android phone through EAa™s store by visiting [ www.eamobile.com ] on the device or by visiting [ www.eamobile.com/android ] on a PC.

"Expanding our world-class franchises onto the emerging Android marketplace brings our popular, award-winning games to more phones, more carriers and ultimately, more consumers"

aExpanding our world-class franchises onto the emerging Android marketplace brings our popular, award-winning games to more phones, more carriers and ultimately, more consumers,a said Adam Sussman, Vice President of Worldwide Publishing for EA Mobile. aThis lineup brings fun to everyone a" from families playing MONOPOLY to sports fans scoring goals with FIFA 10a" no matter where you are.a

About Need for Speeda" Shift

Need for Speed a" Shift features 20 cars including the BMW M3 GT2, Lamborghini Gallardo and Pagani Zonda. Players will race on 18 tracks in stunning locations like Chicago, London and Tokyo in Quick Race or circuit-dominating Career Mode. The game also features three difficulty settings and physics-based accelerated 3D graphics.

About The Simsa" 3

Android consumers will experience the award-winning The Simsa" experience with customizable appearances, clothing and accessories for their Sims characters. In a 3D open-world environment, players will discover what kind of character their Sim will turn out to be with over 70 goals and wishes to help each Sim reach their full potential.

About Tetris®

Tetris®, one of the worlda™s most popular video games, is now available on Android with vivid graphic quality and new gameplay modes. Slide, rotate or drop Tetriminos into place with touchscreen controls, and track your stats to improve your scores. Enjoy hours of fun in Marathon Mode or keep it fresh with the new Magic Mode featuring five Power-Ups -- Wrecking Ball, Minimizer, Bubble Wrap, Magic Crayon and Smashdown.

About MONOPOLY

Ita™s aGOa time! Take a ride on the Reading Railroad. Buy Boardwalk. Go directly to jail. Buy, sell, and trade Atlantic Citya™s famous properties, and see the game jump to life with animated features and intuitive gameplay. Challenge friends with Pass an Play and customize the difficulty, number of players, and house rules. Enjoy original MONOPOLY gameplay as only the beloved, best-selling board game brand can deliver.

About THE GAME OF LIFE

The possibilities are endless in the classic board game a" now optimized for Android. In THE GAME OF LIFE, a fun Pass aN Play mode allows play with up to three friends while navigating animated tokens through winding roads and lush landscapes with easy touch controls. Live on the edge or play it safe. Land on aLife Spacesa and gain tiles worth big bucks. Collect aShare the Wealth Cardsa and retire in style. Enjoy endless hours of replay fun and re-create your LIFE each time you play!

About FIFA 10 byEA SPORTSa"

With FIFA 10 byEA SPORTSa", Android users can play with superstar players from over 500 officially licensed teams in 30 licensed leagues in international tournaments and cup competitions. In aBe a Proa mode, pick or create a professional player and test your ability over multiple seasons. Master a single position and develop your skills to ultimately become a national legend.

About Bejeweled® 2

The original match three gem-swap game from PopCap Games, Bejeweled® 2, challenges you to match sparkling gems in four different game modes, making for wildly compelling, dazzling fun! Match three sparkling gems at a time, horizontally or vertically, to see them burst in showers of color and points. Match four or more to create power gems that boost a playera™s score with brilliant cascades and combos. Soar to gem-matching heights in Classic mode or speed through matches against the clock in Action mode. Multi-faceted Puzzles and three game modes provide even more high-carat fun.

About Wormsa"

Run for cover as the original, award-winning turn-based strategy game Wormsa" comes to Android devices. Marking its 15th anniversary this year, Worms for Android offers cartoon-style visuals and comical audio, 50 challenges with items to unlock, customized music support and 26 weapons and utilities.

The games are available for select phones with Android OS versions 2.0 and higher. To verify device compatibility or download games directly to an Android phone through EAa™s store, visit [ www.eamobile.com ] on the device or [ www.eamobile.com/android ] on a PC. For additional information, please visit [ http://www.eamobile.com/android ]. Press information can be found at [ http://info.ea.com ].

EA Mobile has a solid reputation for its pioneering and market leadership in mobile gaming. For more information about EA Mobile, please visit [ www.EAMobile.com ], join us on Facebook at [ www.facebook.com/EAMobile ] or follow us on Twitter at [ www.twitter.com/EAMobile ].

About EA Mobile

EA Mobilea" is the worlda™s leading wireless entertainment publisher with award-winning games such as Tetris®, Bejeweled®, The Simsa", and Need For Speeda". The EA Mobile portfolio also includes casual games based on the companya™s alliance with Hasbro, Inc. including MONOPOLY, YAHTZEE and SCRABBLE(in the U.S. and Canada) as well as sports blockbusters from the EA SPORTSa" brand, including Madden NFL Football, FIFA Soccer and NASCAR®. EA Mobile develops games for multiple mobile platforms including mobile phones, smartphones, the iPhone®, iPada" and iPod® and the Kindle. For more information about EA Mobile, please visit [ www.eamobile.com ].

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is a leading global interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet. Electronic Arts markets its products under four brand names: EA SPORTSa", EAa", EA Mobilea" and POGOa". In fiscal 2010, EA posted GAAP net revenue of $3.7 billion and had 27 titles that sold more than one million units. EA's homepage and online game site is [ www.ea.com ]. More information about EA's products and full text of press releases can be found on the Internet at [ http://info.ea.com ].

About Hasbro, Inc.

Hasbro, Inc. (NYSE:HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Companya™s world class brand portfolio. From toys and games, to television programming, motion pictures, video games and a comprehensive licensing program, Hasbro strives to delight its customers through the strategic leveraging of well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. Come see how we inspire play through our brands at [ http://www.hasbro.com ]. © 2010 Hasbro, Inc. All Rights Reserved.

EA, EA SPORTS, EA Mobile, POGO, Need for Speed, and The Sims are trademarks of Electronic Arts Inc. Android is a trademark of Google Inc. Use of this trademark is subject to [ Google Permissions ]. Tetris is a registered trademark of Tetris Holding. Bejeweled is listed at [ www.popcap.com/trademarks ] and is owned by PopCap Games inc. or its licensors and may be registered in some countries. Worms is a registered trademark of Team 17 Software Limited. MONOPOLY, THE GAME OF LIFE, YAHTZEE and SCRABBLE (in the United States and Canada) are trademarks of Hasbro and are used with permission. John Madden, NFL, FIFA and NASCAR are the property of their respective owners and used with permission. iPad, iPod touch and iPhone are trademarks of Apple Inc. All other trademarks are the property of their respective owners.

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