PITOOEY!, Inc. Enters Into Financing Agreement

PHOENIX, May 7, 2013 /PRNewswire/ -- PITOOEY!(TM) Inc., (OTCBB: PTOO) announced that it has entered into an Investment Agreement with Intelliace, LLC, securing additional capital to ensure the continued development of our PITOOEY! iPhone app and the ongoing growth of our revenue-generating operations.

Jacob DiMartino , CEO, PITOOEY!, Inc. states: "The number one reason companies fail is because they are undercapitalized. Our arrangement with Intelliace provides the financial 'muscle' to continue building our groundbreaking PITOOEY app, as well as expanding our operating business units."

Intelliace agreed to loan PITOOEY!, Inc. up to $1.1 Million in 8 percent (8%) debentures. Additionally, PITOOEY! reserves the right to sell up to $15,000,000 shares of its common stock to Intelliace, pursuant to certain restrictions and conditions.

PITOOEY!, Inc. is a complete digital marketing agency comprised of three subsidiaries: PITOOEY! Mobile Inc., Choice One Mobile Inc., and Rockstar Digital Inc., offering businesses unique service packages based on clients' needs and desires.

According to David Sonkin , President of Pitooey, Inc.: "A significant percentage of international media and marketing executives see mobile as the most disruptive force in their industry; and PITOOEY! is positioned to provide mobile and social marketing tools to businesses of every size at a higher engagement rate than traditional media."

About PITOOEY!(TM), Inc.:

PITOOEY!, Inc. is a complete digital marketing agency offering businesses unique service packages based on the clients' desires and the type of following or "reach" they would like to establish. Pitooey! filters and analyzes the clients' particular needs through three wholly-owned subsidiaries, to provide the perfect fit: PITOOEY! Mobile Inc., Choice One Mobile Inc., and Rockstar Digital Inc.

For more information, please visit:

[ www.Pitooey.com ]
[ www.choiceonemobile.com ]
[ www.rockstar-digital.com ]

Safe Harbor:

This release contains statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements appear in a number of places in this release and include all statements that are not statements of historical fact regarding the intent, belief, or current expectations of Pitooey!, Inc., its directors or its officers with respect to, among other things: (i) financing plans; (ii) trends affecting its financial condition or results of operations; (iii) growth strategy and operating strategy. The words "may," "would," "will," "expect," "estimate," "can," "believe," "potential" and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond Pitooey!, Inc.'s ability to control and their actual results may differ materially from those projected in the forward-looking statements as a result of various factors. More information about the potential factors that could affect the business and financial results is and will be included in PITOOEY!, Inc.'s filings with the Securities and Exchange Commission.

For further information contact:

Pitooey!, Inc. Public Relations and Shareholder Information
Joseph M. Vazquez III
Phone: (800) 268-4557
Email: [ InvestorRelations@PITOOEY.com ]

SOURCE PITOOEY!, Inc.

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PITOOEY!, Inc. Enters Into Financing Agreement