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Wed, May 30, 2012

IZEA Unveils New Social Good Program;; First Recipient Is Give Kids The World


Published on 2012-05-30 06:30:47 - Market Wire
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May 30, 2012 09:25 ET

IZEA Unveils New Social Good Program; First Recipient Is Give Kids The World

ORLANDO, FL--(Marketwire - May 30, 2012) - IZEA, Inc. (OTCQB: [ IZEA ]) (PINKSHEETS: [ IZEA ]), the world leader in Social Media Sponsorship, today announced a new social good program designed to help raise funds for charitable causes. The program is fully integrated into IZEA's latest platform, Staree, and generates money for charity through social sharing.

Unveiled to the public earlier this month, Staree lets users post photos and videos from their mobile device or desktop, and share them with friends through Facebook and Twitter. Users make money from display advertising targeted to their content and product placement in photos and videos. Now, those in the community can monetize while 'giving back' to a different charitable organization each month. Users can see how much has been contributed on their behalf and the receiving organization by viewing the 'IZEA Cares' section in their settings.

"Within the Staree network, giving is automatic. Each time a Staree member posts content, they are also doing something great for society," said Ted Murphy, IZEA Founder and Chief Executive Officer. "Staree lets users have fun, generate income and make a difference just by snapping a photo or taking a video. It is an incredibly powerful concept that can help change the world one image at a time."

The organization supported in June is Give Kids The World Village (GKTW), a 70-acre, nonprofit 'storybook' resort, located near Central Florida's most beloved attractions. Here, children and their families are treated to weeklong, cost-free fantasy vacations, complete with accommodations in the Village's whimsical villas, transportation, donated attraction tickets, meals, and much more. Since 1986 GKTW has created the happiness that inspires hope for more than 115,000 children.

"Not only is Give Kids The World IZEA's 'neighbor' here in metro-Orlando, they are also a respected organization helping children internationally," continued Ted. "Each year they welcome more than 7,000 families from all around the world. This is our small way to help them accomplish their mission."

GKTW partners with more than 250 wish-granting organizations to help fulfill a child's one wish to visit the beloved theme parks of Central Florida. While at the Village, these children learn that dreams really do come true, as they and their families are immersed in joy, hope, and non-stop fun for a few unforgettably happy days. The organization was recently recognized as the highest rated charity in America by personal finance website MainStreet and also reported by MSN Money. The news website based its analysis on the evaluations of thousands of national charities by Charity Navigator, America's leading independent charity evaluator.

"Last year, IZEA's team redesigned the website for our ongoing national awareness and fundraising campaign, [ Ice Cream For Breakfast ]," said GKTW President Pamela Landwirth. "This latest giving effort through their Staree platform is a wonderful continuation of a long-term partnership. Thanks to companies like IZEA and the boundless generosity of countless volunteers, sponsors and donors, we have been able to continue our mission of providing magical memories to children who need them the most."

Individuals interested in applying for a Staree profile can visit [ www.staree.com ].
For more information about Give Kids The World or to make a donation, please visit [ www.givekidstheworld.org ].

About IZEA
IZEA, Inc. ("IZEA") is the world leader in social media sponsorship, operating multiple marketplaces including Staree, WeReward, SponsoredTweets and SocialSpark. IZEA connects advertisers with social media publishers, helping them monetize their social media presence. The company has completed over three million social media sponsorships for customers ranging from small local businesses to Fortune 50 organizations. For more information about IZEA, visit [ www.izea.com ].

About Give Kids The World
Recognized as the highest rated charity in America by personal finance site MainStreet, and also reported by MSN Money, Give Kids The World Village (GKTW) is a 70-acre, non-profit resort in Central Florida that creates magical memories for children with life-threatening illnesses and their families. GKTW provides accommodations at its whimsical resort, donated attractions tickets, meals and more for a weeklong, cost-free fantasy vacation. With the help of many generous individuals, corporations and partnering wish-granting organizations, Give Kids The World has welcomed more than 115,000 families from all 50 states and more than 70 countries. For more information about GKTW and its mission, visit [ givekidstheworld.org ].

Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based largely on IZEA's expectations and are subject to a number of risks and uncertainties, certain of which are beyond IZEA's control. Actual results could differ materially from these forward-looking statements as a result of, among other factors, competitive conditions in the social media sponsorship segment in which IZEA operates, failure to popularize one or more of the marketplace platforms of IZEA and general economic conditions that are less favorable than expected. In light of these risks and uncertainties, there can be no assurance that the forward-looking information contained in this respect will in fact occur. Please read the full statement and disclosures here: [ http://izea.com/safe-harbor-statement/ ].


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