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Zoran and Software Imaging Launch New Universal Driverless Printing Solution for Smartphones and Tablets


Published on 2011-02-09 13:10:35 - Market Wire
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SUNNYVALE, CA and OXFORD, ENGLAND--(Marketwire - February 9, 2011) - Zoran Corporation (NASDAQ: [ ZRAN ]) and Software Imaging Limited announced that they have signed a joint development agreement to launch DirectOffice Mobile Print. This new best-in-class printing solution allows consumers to print the most common document formats from mobile devices such as smartphones and tablets via Wi-Fi, the Internet, 3G or other available connections.

Software Imaging and Zoran will be demonstrating the new DirectOffice Mobile Print solution to manufacturers at the Mobile World Congress, February 14-17 in Barcelona, Spain.

One billion unit market by 2015
According to In-Stat, the smartphone/tablet market is expected to grow to one billion units by 2015.

"The mobile device market has evolved and grown at a very rapid pace. However, to date consumers' expectations for printing more complex content on-the-go have not been met," said Peter Lismer, chief executive officer, Software Imaging. "We're pleased about our partnership with Zoran because we have a great fit technically that enables us to jointly deliver a powerful universal mobile printing solution."

Driverless Mobile Network Printing
The DirectOffice™ Mobile Print solution combines Zoran's document conversion technology with Software Imaging's print application software to provide a solution to mobile device manufacturers that offers powerful print capabilities, seamless integration with native applications on smartphones and tablets, and easy discovery of printers on the network.

Unlike other mobile printing solutions, which work with a limited set of printers and document formats or require an investment in new devices, DirectOffice Mobile Print allows users to print Microsoft Word, PowerPoint, Excel and PDF documents, web pages, emails and photos directly over Wi-Fi to their home or office printer or through multiple cloud service providers to a business center or public printer, all without installing printer-specific drivers. Additionally, advanced automatic printer discovery-and-configuration capabilities enable consumers to easily locate, save and geotag printers for future use.

"DirectOffice Mobile Print provides superior fidelity. The printed output matches the originally created document, not the simplified version displayed on a mobile device's screen," said Simon Dolan, senior vice president and general manager, Zoran's Imaging Division. "Essentially, what you created is what you get."

The DirectOffice Mobile Print solution will be available in Q2 2011. For more information, please contact a sales representative at +1 781-791-6000 (Zoran) or at +44 7785 314263 (Software Imaging) or visit [ www.zoran.com ].

About Software Imaging

Software Imaging is well respected as one of the most influential and reliable technology solution providers to the printer manufacturing industry and mobile device market.

For over twenty years the company has been at the forefront of global innovation in printing and imaging software. The company is at the forefront of mobile printing solutions for Symbian, Google Android, RIM Blackberry, iPhone and Microsoft Windows Phone 7 operating systems. Software Imaging is a leader in XPS technology and developed the XPSDrv reference drivers shipped with Microsoft's Windows Driver Kit. Its customer base comprises of some of the largest manufacturers of printers, digital copiers and mobile devices.

Headquartered in the UK with offices in Japan, Software Imaging may be contacted at
+44 1865 989070.

About Zoran

Zoran Corporation, based in Sunnyvale, California, is a leading provider of digital solutions for the digital entertainment and digital imaging markets. With over two decades of expertise developing and delivering digital signal processing technologies, Zoran has pioneered high-performance digital audio and video, imaging applications and Connect Share Entertain™ technologies for the digital home. Zoran's proficiency in integration delivers major benefits for OEM customers, including greater capabilities within each product generation, reduced system costs, and shorter time to market. Zoran-based DTV, set-top box, broadband receivers (silicon tuners), DVD, digital camera, and multifunction printer products have received recognition for excellence and are now in hundreds of millions of homes and offices worldwide. With headquarters in the U.S. and additional operations in China, France, Germany, India, Israel, Japan, Korea, Taiwan, and the U.K., Zoran may be contacted on the World Wide Web at [ www.zoran.com ] or at +1 408-523-6500.

Zoran, the Zoran logo and DirectOffice are trademarks or registered trademarks of Zoran Corporation and/or its subsidiaries in the United States and/or other countries. All other names and brands may be claimed as property of others.

Contributing Sources