Quepasa Wins DSM Contract for High-Profile Legislative Campaign in Mexico
WEST PALM BEACH, FL--(Marketwire - June 22, 2010) - Quepasa Corporation (
The legislative campaign, set to launch this August, will utilize DSM to generate grassroots support for the proposed law. The DSM will not only educate visitors on the legislation, but also give them the opportunity to cast a virtual "vote" for it and post it to their various social profiles in order to engage others. While additional details of the legislation have not yet been announced, Quepasa has indicated that the law's focus on young Mexicans has made social media a natural choice for the campaign's online home.
"Quepasa DSM will allow us engage those who will benefit directly from this legislation," said a spokesperson for a political sponsor of the law. "We look forward to not only reaching our audience, but also opening a dialogue with them and, in turn, generating meaningful support for this initiative."
"Social media has demonstrated tremendous potential as a forum for political dialogue and advancement," said John Abbott, CEO of Quepasa. "We are excited about this opportunity because it allows us to participate in this important trend as we continue to build out our DSM business."
About Quepasa Corporation
Quepasa Corporation, headquartered in West Palm Beach, FL with offices in Los Angeles, CA; São Paulo, Brazil; Scottsdale, AZ; Miami, FL; and Hermosillo, Mexico, owns Quepasa.com ([ www.Quepasa.com ]), one of the world's largest, trilingual, Latino social networks. Quepasa.com is an authentic Latino community that provides fun, interactive, and easy to use social tools, and rich multimedia content in English, Spanish and Portuguese to embrace Latinos everywhere, and empower them to connect online, compete in contests and games and share their interests, ideas, and activities.
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