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Kenexa: Kenexa Earns Three Creative Excellence Awards for Employment Branding

^{Published on 2009-05-19 09:16:48, Last Modified on 2009-11-02 12:34:40 - Market Wire}
 

WAYNE, PA--(Marketwire - May 19, 2009) - Kenexa® (NASDAQ: [ KNXA ]), a global provider of talent acquisition and retention solutions, was awarded three Creative Excellence Awards for its work in Employment Branding. Creative Excellence Awards is an awards program sponsored by Recruitment Marketplace and established to recognize outstanding achievement in recruitment advertising and marketing. Awards were presented at the SHRM Staffing Management Conference & Exposition held in Las Vegas, Nev. April 28 - 30, 2009.

Kenexa placed first in "Best Self Promotion Multimedia Campaign" awarded for its internal efforts on Kenexa's employment branding campaign that included messaging, artwork, a new career site, a cultural video, prints, thank you cards, signage and giveaways for employees including calendars, t-shirts and coffee mugs.

Kenexa also placed first in "Best Temporary Employment Print Ad" awarded for client work done on behalf of a leading direct marketer of value-priced novelties, toys and party supplies, and a leading direct marketer of home décor products, and "Best Radio Ad" for a placement on behalf of United Healthcare Group, a diversified health and well-being company operating in four segments: Health Care Services, OptumHealth, Ingenix and Prescription Solutions and headquartered in Minnesota.

A panel of the finest creative and professional talent in marketing and human resources judges all entries. Each judge independently scores an entry based upon specific category criteria and an automated entry system scores every category -- judges do not know which organization developed the entries they are judging.

"We are honored to be recognized by Recruitment Marketplace and to accept these awards on our clients' behalf," said Rudy Karsan, CEO, Kenexa. "These awards are a great reflection of the clients we work with, our commitment to the industry, and the efforts and expertise of our marketing and employment branding team. We look forward to producing more award-winning work for our current and future clients."

Kenexa's Employment Branding team brings a fresh, unique marketing approach to recruitment. Kenexa's employment branding efforts are focused on using science and technology to discover an organization's strength's weaknesses and personality and use it to maximize recruitment and retention efforts. The team consists of individuals with more than forty years' combined experience in external advertising.

About Kenexa

Kenexa (NASDAQ: [ KNXA ]) is a global leader in building the world's greatest workforces using a combination of software, employee research science and business process optimization. Kenexa's global solutions include applicant tracking, onboarding, recruitment process outsourcing, employment branding, skills and behavioral assessments, structured interviews, performance management, multi-rater feedback surveys, employee engagement surveys and HR Analytics. Kenexa is headquartered in Wayne, Pa. (outside Philadelphia). Additional information about Kenexa and its global products and services can be accessed at [ www.kenexa.com ].