N@N

How big tech's ad systems helped fund child abuse online

The article from BBC Future discusses how major tech companies like Google, Amazon, and Microsoft inadvertently funneled advertising revenue to a website hosting child abuse images through their programmatic advertising systems. Despite the site's illicit content, it was able to generate significant ad revenue because it was not blocked by ad networks, which often rely on automated systems to place ads. The site managed to appear legitimate enough to pass through these systems, highlighting significant flaws in the ad tech industry's ability to prevent ad dollars from supporting illegal activities. The article points out the lack of stringent checks and the reactive rather than proactive approach of these companies in dealing with such issues, urging for more robust measures to ensure that advertising does not fund criminal enterprises.

Read the Full BBC Article at:
[ https://www.bbc.co.uk/future/article/20250207-how-google-amazon-and-microsoft-funnelled-ad-money-to-a-site-hosting-child-abuse-images ]