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Tue, September 18, 2012

Eloqua Introduces Intelligent Social Layer With Beta Launch of Chatter Inside Eloqua


Published on 2012-09-18 05:04:17 - Market Wire
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September 18, 2012 07:30 ET

Eloqua Introduces Intelligent Social Layer With Beta Launch of Chatter Inside Eloqua

Attendees of Dreamforce 2012 See Firsthand the Power of Integrating the World's #1 Enterprise Social Network With the Leading Marketing Automation Platform

SAN FRANCISCO, CA--(Marketwire - Sep 18, 2012) - SALESFORCE.COM DREAMFORCE -- Eloqua (NASDAQ: [ ELOQ ]), the marketing system of record for modern marketers, today announced that [ Chatter inside Eloqua ], which integrates Salesforce Chatter, the leading enterprise social network, to bring social collaboration directly into Eloqua's leading marketing automation solution, has been beta launched to a select group of clients. The beta release was announced at salesforce.com's Dreamforce 2012 in San Francisco.

Chatter inside Eloqua introduces a layer of social intelligence directly within Eloqua, allowing sales and marketing organizations to share knowledge and resources from inside a marketing automation platform. This new social layer enables users to quickly discover who has expertise on a particular topic or asset, provides immediate context into what's happening in both systems so that sales and marketing are tightly aligned, and delivers real-time updates on campaign performance.

Chatter inside Eloqua is rolling out in beta to a group of select clients now. The feature will be made widely available in the fourth quarter. Attendees of Dreamforce who want to see the integration in action can stop by the Eloqua booth #911 and see a live demo.

"The social revolution is all about collaboration," said Joe Payne, CEO of Eloqua. "With the creation of a seamless experience between Salesforce Chatter and Eloqua, we're giving sales and marketing the ability to connect in the cloud in real-time. We're thrilled to announce our beta launch this week at the world's most important cloud computing event, Dreamforce."

About Dreamforce
Dreamforce 2012 is the industry's largest cloud computing and enterprise technology event, welcoming more than 70,000 registered attendees to experience the power of the social revolution. With more than 750 sessions and 350 cloud companies in the expo, attendees can participate in interactive sessions, hands-on training with cutting-edge technology, thousands of live demos and unparalleled networking. In addition, Dreamforce welcomes special guests Sir Richard Branson, Founder of Virgin Group; Jeff Immelt, CEO of General Electric; Gen. Colin Powell, former Secretary of State; Tony Robbins, Entrepreneur, Author & Peak Performance Strategist; and the Red Hot Chili Peppers. Dreamforce 2012 offers attendees everything they need to connect with customers, partners and employees in entirely new ways, under one roof.

About Eloqua
Eloqua (NASDAQ: [ ELOQ ]) is the marketing system of record for modern marketers. The company's cloud software, professional services and education programs provide marketers with the technology and expertise needed to help marketing drive revenue. More than 100,000 global users from companies both large and small, rely on the [ marketing automation ] power of Eloqua to improve [ demand generation ] and [ lead management ] while driving more [ qualified leads ]. Eloqua's customers include AON, Dow Jones, ADP, Fidelity, Polycom, and National Instruments. The company is headquartered in Vienna, Virginia. For more information, visit [ www.eloqua.com ], subscribe to the [ It's All About Revenue ] blog, call 866-327-8764, or email [ demand@eloqua.com ].


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