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Callidus Software Sponsors 9th Annual Sales Force Effectiveness Europe 2011 Conference

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  Published in Science and Technology on Friday, March 25th 2011 at 4:20 GMT by Market Wire
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PLEASANTON, CA--(Marketwire - March 25, 2011) - Callidus Software Inc. (NASDAQ: [ CALD ]), the leader in [ Sales Performance Management (SPM) ], announced today that it is a sponsor at the 9th Annual Sales Force Effectiveness Europe 2011 Conference, organized by eyeforpharma. The event will be held March 29-31, 2011 at the Hilton Dusseldorf in Dusseldorf, Germany. It brings together executives and thought leaders from the pharmaceutical industry to identify and discuss important market trends and opportunities for sales growth.

At the event, Callidus will showcase its new [ CallidusRX ] solutions to demonstrate how pharmaceutical businesses can optimize sales force capacity planning, quota and territory planning, incentives, and sales coaching. These solutions help businesses more effectively navigate the dynamic commercial models prevalent in the industry and drive more predictable sales growth.

Callidus Software is located at stand #48.

"We are pleased to sponsor the leading conference for the pharmaceutical industry in Europe and expect to make a meaningful contribution to the discourse," said Barry Carson, Vice President, European Sales, Callidus Software. "The pharmaceutical market has unique needs in driving effective sales performance. Callidus continues to out-innovate all comers in this market with our award-winning quota management, sales ranking, and incentives solutions. In addition, our recently acquired Coaching module now enables pharmaceutical customers to boost the effectiveness of their sales organizations by uniting key sales performance data with developmental coaching strategies. We look forward to showcasing our class-leading CallidusRX products and business process outsourcing solutions at this conference."

The sponsorship follows on from Callidus' recent success in providing its SaaS-based solutions to the pharmaceutical and life sciences market. 3 of the top 5 pharmaceutical companies in the world now rely on Callidus' solutions for their sales performance needs.

For more information on the event, see: [ http://www.eyeforpharma.com/sales/ ].

Callidus Software's award-winning solutions manage the entire sales talent lifecycle from onboarding, to incentives and rewards, to coaching and performance optimization, while providing visibility into operations and financial performance. This gives customers the ability to align their sales force and channels with their key business objectives to consistently and reliably execute on sales targets. The software is used by leading companies in a broad range of verticals including high-tech, telecommunications, banking, insurance, and pharmaceuticals. Since its inception nearly 15 years ago, the company has evolved into the most experienced, proven, and reliable SPM vendor in the marketplace. Callidus Software manages over $50 billion in incentives and compensation for more than two million payees across the globe.

About Callidus Software®
Callidus Software (NASDAQ: [ CALD ]) is the market and technology leader in [ Sales Performance Management ] (SPM). Callidus customers gain a competitive advantage by maximizing sales cost efficiencies and driving improvements in sales effectiveness. Our award-winning Software-as-a-Service (SaaS) applications set the standard for performance management of a company's sales force and channel partners. Over 2 million employees and channel partners have their performance managed by Callidus Software. For more information, please visit [ www.callidussoftware.com ].

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