BANGKOK, THAILAND--(Marketwire - Dec 27, 2012) - World Moto, Inc. (OTCBB: [ FARE ]) (OTCQB: [ FARE ]) (BERLIN: WM7) (BERLIN: A1J8SY) ("World Moto" or the "Company") is pleased to announce its new technology to display advertisements in stunning full motion graphics on revolving motorcycle wheels. Changing the way the world goes around, World Moto is a global authority on the $500 billion dollar a year motorcycle taxi industry and inventor of the Moto-Meter, the world's first motorcycle taxi meter.

The global advertising industry is worth nearly $600 billion annually and with over 20 million motorcycle taxis globally, Circulars could generate huge revenue streams for World Moto. The technology has the potential to turn each wheel on every motorcycle taxi in the world into a full color billboard or video screen. Ads and video can be sequenced, triggered at a specific time of day or location throughout a city, or stay static to hit different demographics providing the opportunity to serve up highly targeted advertisements. Circulars can be deployed independently or work in conjunction with the Moto-Meter's LED display.

Outdoor advertising is the fastest growing segment of the advertising industry and motorcycle taxis, which travel an average of 70 miles per day in populous city centers, offer a high impact canvas for showcasing brands and businesses. The Company believes that the obvious appeal to advertisers together with the additional revenue streams available to operators and drivers will result in considerable demand for the technology.

World Moto CEO Paul Giles stated, "Circulars will provide one of the only truly effective and dynamic advertising options for the millions of small, privately owned establishments around the world. The highly geo-relevant ads and the sheer volume of motorcycle taxis on which they operate can access a large cross section of the public. This stands in direct contrast to the offerings of companies such as Groupon, whose subscription services necessarily select for abnormally high concentrations of undesirable, bargain hunting and transient consumers."

Watch the Moto-Meter in use on motorcycle taxis: [ http://www.worldmoto.com/videos.php ]

About World Moto

World Moto, Inc is the global authority on the $500 billion dollar a year motorcycle taxi industry and creator of Yes, the "Need it Now!" service.  World Moto has revolutionized the taxi industry by inventing the Moto-Meter, a landmark device that CNN, Newsweek, Wired, Moneylife, among others, are calling "the world's first motorcycle taxi meter" and "world's first portable taxi meter" and "first-ever black box for motorcycles," while the Times named it "one of the most significant innovations of this decade" and Fast Company declared it [ "The First Real Taxi Meter Innovation in 100 Years...a $3 billion dollar idea." ]

Watch Yes: [ http://www.worldmoto.com/yes.php ]

To find out more about World Moto, Inc. (OTCBB: [ FARE ]) (OTCQB: [ FARE ]) (BERLIN: WM7) (BERLIN: A1J8SY), visit our website at [ www.worldmoto.com ]. Details of the Company's business, finances, appointments and agreements can be found as part of the Company's continuous public disclosure as a reporting issuer under the Securities Exchange Act of 1934 filed with the Securities and Exchange Commission's EDGAR database.

Notice Regarding Forward-Looking Statements

This news release contains "forward-looking statements" as that term is defined in Section 27(a) of the United States Securities Act of 1933, as amended and Section 21(e) of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, projections of worldwide sales of World Moto, Inc's products and global markets. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects and development stage companies. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K for the most recent fiscal year, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.