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Wed, May 2, 2012

Scrambls Introduces Secure Personal Sharing Across Social Networks &;; Websites


Published on 2012-05-02 05:33:47 - Market Wire
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May 02, 2012 08:29 ET

Scrambls Introduces Secure Personal Sharing Across Social Networks & Websites

Users Regain Control Over Personal Content When Posting Online

PALO ALTO, CA--(Marketwire - May 2, 2012) - Today, [ scrambls ] launched as a free service empowering users to control and protect the messages they post to the web. Scrambls works on all of the most popular social media sites by means of a simple, yet secure web browser plug-in. It gives everyone the ability to share private communications online, and establishes personal control of every tweet, blog post or status update.

To scrambl messages, you simply enable scrambls in your browser to encode part or all of a message before it's instantly uploaded to your favorite social media site. The cloud gets only scrambld content. You select the individuals or groups that can see the message in clear text on their devices. Friends just need to add scrambls to their own browser and messages will look the same as usual for them. Anyone else that was not approved to read the post will see only scrambld text.

"Greater control enables greater use of social media," said Michael Sprague, scrambls co-creator. "Post confidently, knowing your boss won't see messages meant for high school friends, and permanent records of what you say online won't come back to haunt you in the future."

Scrambls makes sharing content simple, safe and fun, while establishing lasting control for everything written and shared online. When entering status updates, tweets, blog posts and more, scrambls empowers you not only with the ability to choose who can see your postings -- but also when messages appear, for how long and much more. And if you post something and then change your mind, you can even take it back simply by changing the groups or individuals permitted to read that post. Scrambld messages truly remain private because online services can't read or scan the data of every post.

Scrambls helps users safeguard their privacy while protecting the huge investment in time and personal effort that goes into building a social reputation, so it's possible to have older posts remain on a social media site, but altered to be only accessible by your family or close friends.

Get Started with Scrambls
Anyone can start using scrambls today by downloading the plug-in from [ www.scrambls.com ], and choosing the version that works with your preferred web browser. Once installed, a switch will appear in your browser, allowing you to choose the individuals or groups that can read your posts -- just select the group from a drop-down list. Then type as you usually would in any website, and the content is automatically scrambld on your device before it is uploaded to the site you are on.

To see what scrambld messages look like, view the short startup video [ here ].

Social media providers can augment the privacy and security of their services with scrambls, and application developers can build scrambls into their own solutions as well. Along with the launch of the service, scrambls is releasing a software developer kit (SDK) to enable third-party apps and sites to integrate scrambls. Businesses can leverage the SDK to incorporate scrambls into their existing corporate policy services.

About Scrambls
Scrambls is a service developed by Wave Systems Corp. (NASDAQ: [ WAVX ]) that makes online sharing simple and safe. All you need is the scrambls plug-in added to your browser toolbar. You can make any post private with just one click, even if you're publishing to different groups of contacts spread across multiple social networks. Scrambls lets you decide what the privacy policy will be for each post that you share. Scrambls makes online sharing smarter, with control over what you are sharing and whom you are sharing it with.

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