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AUSTIN, Texas--([ BUSINESS WIRE ])--[ eDoorways International Corporation ](Pink Sheets: EDWY) announced today that the Company has adopted a new business model in wake of the upcoming audit and up listing. aAlthough our previous business model had called for us to become a leader in hyper contextual marketing, we now intend to become a leader in artificial intelligence and intelligent performance support,a stated Gary Kimmons, CEO of eDoorways International Corporation. aWe are designing and building a platform that allows users to develop and deliver pre-qualified contextually relevant resources to web and mobile users; in short, to be the future of targeted marketing.a

"Although our previous business model had called for us to become a leader in hyper contextual marketing, we now intend to become a leader in artificial intelligence and intelligent performance support"

[ Learning Research, Inc. ] (LRI), a subsidiary of eDoorways, is developing new tools based on eDoorwaysa proprietary A.I./rule-based adaptive learning technology that was called aworld-changinga by the United Nations a decade ago. aLRIas revolutionary adaptive learning technology called SmartONE will become the foundation of a completely new pathway to the creation and over-the-air delivery of adaptive learning modules to mobile devices,a stated Dr. Bob Wesson, CEO of Learning Research, Inc. aUsers around the world will be able to interact, collaborate, and pay only for what they use on multimedia courseware modules.a

The combination of eDoorways and Learning Research will be a game changer in the learning and lifestyle change arenas. aOur new focus with both companies is instant change,a continued Wesson. aWe intend to not only disrupt online learning, but to become the aone stop shopa for education reform globally.a

For more information on eDoorways International Corporation and/or the "eDoorways 2.0 platform," please visit our website at [ www.eDoorways.com ] or e-mail a package request to [ Jeffrey@HeritageCorporateServices.com ]. You can also make comments via the corporate blog ([ www.eDoorways.wordpress.com ]), or follow us on Twitter ([ http://twitter.com/edoorways ]).

Safe Harbor for Forward-Looking Statements:

Except for historical information contained herein, the statements in this press release are forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Reform Act of 1995. Forward-looking statements involve known and unknown risks and uncertainties, which may cause the companyas actual results in future periods to differ materially from forecasted results. These risks and uncertainties include, among other things, product price volatility, product demand, market competition, risk inherent in the companyas domestic and international operations, imprecision in estimating product reserves and the companyas ability to replace and expand its holdings.