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Advent Software, Inc.: Advent Software Speaking at Investment Counsel Association of Canada Forum

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^{Published in Science and Technology on Tuesday, June 9th 2009 at 13:05 GMT, Last Modified on 2009-06-09 13:06:12 by Market Wire}  

TORONTO and SAN FRANCISCO, CA--(Marketwire - June 9, 2009) - Advent Software, Inc. (NASDAQ: [ ADVS ]), a leading provider of software and services to the global investment management industry, announced today that it will speak at the Investment Counsel Association of Canada's (ICAC) forum taking place in Toronto this week, Making the Most of Your IT Budget During Challenging Economic Times. ICAC is the representative organization for investment counsel and portfolio managers in Canada.

Matt Ahlstrand, Senior Solutions Consultant at Advent, will participate in a panel session titled, Client Relationship Management (CRM) - Client Retention in Challenging Times. Topics will include:

 -- How firms are managing a cohesive view and contact management for their client bases when multiple touch points are involved -- CRM technology adoption, retaining new clients and attracting new ones -- The differences between adopting generic CRM technology and a product dedicated to the asset management space 

 Event: Making the Most of Your IT Budget During Challenging Economic Times Location: Toronto Board of Trade Date: Wednesday, June 10, 2009 Topic: Client Relationship Management - Client Retention in Challenging Times 

With more than 50 clients in Canada, including asset managers, hedge funds, prime brokers and family offices, Advent's mission-critical solutions have been helping Canadian firms improve operational efficiency, reduce risk, manage costs and enhance client service since 1988.

About Advent

Advent Software, Inc. ([ www.advent.com ]), a global firm, has provided trusted solutions to the world's leading financial professionals since 1983. Firms in 60 countries use Advent technology. Advent's quality software, data, services and tools enable financial professionals to improve service and communication to their clients, allowing them to grow their business while controlling costs. Advent is the only financial services software company to be awarded the Service Capability and Performance certification for being a world-class support organization. For more information on Advent products visit [ http://www.advent.com/about/resources/demos/pr ].

The Advent logo and Advent Software are registered trademarks of Advent Software, Inc. All other company names or marks mentioned herein are those of their respective owners.