PLEASANTON, CA--(Marketwire - Mar 7, 2012) - Echopass Corporation today announced that it will again sponsor the annual Gartner Customer 360 CRM Summit. This well regarded Gartner Summit will focus on meeting business growth objectives through new social, mobile and traditional customer points of interaction. Attendees will learn how to implement CRM strategies and technologies that enable organizations to better understand, grow and manage customer experiences. This year's Gartner 360 Summit will be held March 13-16, 2012 at the Gaylord Hotel and Conference Center in Orlando, Florida. Echopass will be exhibiting in Booth D.

Driving CRM Success in a World of Empowered Customers

During the 4 day summit, CRM professionals will be exposed to new ways of exceeding their business growth objectives by implementing the latest social and mobile strategies and technologies in conjunction with traditional customer interaction touch points. Business and IT leaders will gather and learn from the latest Gartner research and interact with 25+ Gartner analysts, peers and solution leaders. Sessions will cover innovative thinking in a variety of session formats that drill down into the most critical CRM topics, including customer experience management, integrated marketing and sales, data quality and business analytics and mobile and social strategies.

In addition to the Gartner session tracks, featured keynote speakers at the event include best-selling author, entrepreneur and agent of change Seth Godin. Named as Business Week's "Ultimate Entrepreneur for the Information Age" and as one of the top 21 speakers for the 21st century by Successful Meetings Magazine, Godin draws on his best-selling books and years of being a marketing pioneer to bring audiences of all kinds to their feet.

Echopass to Present on Enhancing the Customer Experience

On Wednesday, March 14 at Gartner Customer 360, Echopass will be presenting in the Gartner Showcase Theatre at 1:25 PM on "Building Exceptional Customer Experiences in the Contact Center with CRM." This session to be led by Echopass Chief Marketing Officer Rob Farris will discuss how leading edge enterprise contact centers are tailoring a personal experience for callers that is specific to their individual needs, and how cloud-based contact centers can provide a rapid yet smooth transition to achieving heightened customer satisfaction rates.

"We are excited to return once again to sponsor this year's Gartner Customer 360," said Farris. "This year's theme of 'Driving CRM Success in a World of Empowered Customers' is critical for companies seeking to maintain their competitive differentiation and increase customer loyalty. The contact center, which is a key customer touch point, is quickly evolving to handle the full range of multiple channels, social media and employing predicative analytics to enrich the customer experience with personalization. Many of our key clients attend the Gartner conference and we are pleased to have the opportunity to work with them in Orlando on their evolving business strategies."

About Echopass Corporation

Echopass is the #1 Software as a Service (SaaS) provider of cloud-based contact center solutions to large Enterprises. Since 2000, Echopass customized solutions have served Enterprises with up to 20,000 agents across multiple sites and complex application and infrastructure environments, while satisfying the most stringent industry compliance and security requirements. Echopass solutions are fully integrated, flexible and scalable, and require no capital investment or ongoing maintenance. Privately-held Echopass, backed by venture capital firms Canaan Partners and New Enterprise Associates, is a recipient of numerous industry awards for innovation and customer service, including the Red Herring Top 100 Companies Award and multiple Best Practices awards from Frost & Sullivan including the North American Market Share Leadership Awards in both Hosted ACD and Hosted Agent Performance Optimization for 2011. The company is headquartered in Pleasanton, CA. For additional information, please visit [ www.echopass.com ] or call 1-888-622-5345.

About Gartner

Gartner, Inc. (NYSE: [ IT ]) is the world's leading information technology research and advisory company. Gartner delivers the technology-related insight necessary for its clients to make the right decisions, every day. From CIOs and senior IT leaders in corporations and government agencies, to business leaders in high-tech and telecom enterprises and professional services firms, to technology investors, Gartner is a valuable partner to 60,000 clients in 11,500 distinct organizations. Through the resources of Gartner Research, Gartner Executive Programs, Gartner Consulting and Gartner Events, Gartner works with every client to research, analyze and interpret the business of IT within the context of their individual role. Founded in 1979, Gartner is headquartered in Stamford, Connecticut, U.S.A., and has 4,500 associates, including 1,250 research analysts and consultants, and clients in 85 countries. For more information, visit [ www.gartner.com ].

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