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JERSEY CITY, N.J.--([ BUSINESS WIRE ])--Single Touch Systems Inc. (OTC BB: SITO), a technology based mobile media solutions provider that enables businesses, advertisers and brands to easily connect with customers through its patented technologies, announced today that it has named ScriptRelief LLC ([ www.scriptrelief.com ]), through its solution, RxRelief, as sponsor and joint marketing partner for its mobile healthcare and retail pharmacy channels.

"Skyrocketing healthcare costs have become exceedingly burdensome to the average U.S. household. According to the U.S. Census Bureau approximately 50 million people throughout the United States are uninsured"

RxRelief is a free pharmacy discount card program that provides its card holders with access to significant savings on more than 50,000 prescription medications at more than 55,000 pharmacies, including all major pharmacy chains, throughout the United States. RxRelief Cards do not require claim forms or deductibles and never expire.

Through the agreement, Single Touch will deliver a series of Short Message Service (SMS) campaigns over the coming year whereby ScriptRelief will be able to capitalize on the opportunity to sponsor proprietary acome here, be therea reminder messaging related to health and wellness appointment reminders as well as prescription pickups at leading U.S. pharmacy retailers.

aSkyrocketing healthcare costs have become exceedingly burdensome to the average U.S. household. According to the U.S. Census Bureau approximately 50 million people throughout the United States are uninsured,a said James Orsini, Chief Executive Officer of Single Touch. aHaving delivered more than 300 million messages on behalf of our retail partners and clients, Single Touch established itself as a market leader in the mobile healthcare space, therefore, we are the right partner to help ScriptRelief address this growing cultural divide. Single Touch represents a unique opportunity for ScriptRelief to deliver timely, targeted messages to prospective RxRelief Card holders.a

According to ScriptRelief, on average, RxRelief Card members save nearly 50% off their prescription drug purchases. By the end of 2011, more than 600,000 RxRelief Card holders had saved more than $40 million on prescription medicine costs.

Mr. Orsini concluded, aSimilar to Twitteras recent launch of premium sponsored Tweets, Single Touch will now begin to add incremental revenue into our messaging channels. Our agreement with ScriptRelief represents the first of what will become a robust roster of channel sponsors across multiple industries for whom Single Touch will deliver relevant content to their intended audiences. According to the General Services Administration (GSA), more than 6.8 trillion text messages were delivered in 2011. As a leading mobile media marketing company, this represents a tremendous addressable market for Single Touch.a

About Single Touch Systems Inc.

Single Touch Systems Inc. (SITO) is a technology based mobile solutions provider serving businesses, advertisers and brands. Through patented technologies and a modular, adaptable platform, SITOas multi-channel messaging gateway enables marketers to reach consumers on all types of connected devices, with information that engages interest, drives transactions and strengthens relationships and loyalty.

For more information about Single Touch Systems Inc visit: [ www.singletouch.net ]

Forward-Looking Statements

This news release contains forward-looking statements that involve risks and uncertainties and reflect Single Touchas judgment as of the date of this release. These statements include those regarding strategy, growth and future operations. Actual events or results may differ from Single Touchas expectations. The risks and uncertainties include reliance on brand owners and wireless carriers, the possible need for additional capital, as well as other risks identified in Single Touchas most recent Form 10-K filing with the SEC. Single Touch disclaims any intent or obligation to update these forward-looking statements beyond the date of this press release, except as may be required by law.