Science & Technology
Science and Technology
Science and Technology
Wed, February 9, 2011
SolarWinds Names Geeta Sachdev as Senior Vice President of Marketing
AUSTIN, TX--(Marketwire - February 9, 2011) - SolarWinds (
"SolarWinds' go-to-market model represents a special blend of several marketing disciplines -- B2B technology marketing and B2C customer relationship marketing, all delivered effectively via a comprehensive, Web-based engine. In looking for a senior marketing professional to help us propel our marketing strategy to the next level, we looked for someone with a unique mix of experience," said Kevin Thompson, President and CEO, SolarWinds.
"We believe that Geeta has the right combination of global marketing experience, knowledge of web-based marketing models, and creativity to provide the vision that will help guide the team in achieving even greater levels of awareness, demand generation and marketing efficiency," continued Thompson.
Sachdev will apply her more than 15 years of marketing and online leadership experience to help SolarWinds' marketing organization continue to drive broad awareness and demand in the IT performance management market. For more than 10 years, Sachdev has served in a variety of roles with Dell Inc., driving marketing, e-commerce, call center and operations across the company's consumer, small business and international markets. Most recently, Sachdev served as Executive Director of Consumer Marketing and Merchandising, where she was responsible for online and offline merchandising, demand generation, marketing communications, customer relationship management, and marketing analytics for the US and Canada Consumer businesses. Previously, Sachdev served as Executive Director of Global Online Operations, where she led online content operations, analytics, translations, and program management for all Dell segments worldwide. Prior to her experience at Dell, Sachdev worked in Booz, Allen & Hamilton's Financial Services Group. Sachdev holds degrees from Wharton School, University of Pennsylvania and the Sloan School of Management, Massachusetts Institute of Technology.
Forward-Looking Statements
This press release may be deemed to contain "forward-looking" statements, which are subject to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including SolarWinds' expectations of the markets it will address, its growth in the Asian-Pacific market and its expectations of its leadership team in capitalizing on perceived opportunities. These forward-looking statements are based on management's beliefs and assumptions and on information currently available to management. Forward-looking statements include all statements that are not historical facts and may be identified by terms such as "continues," "believes" or similar expressions and the negatives of those terms. Forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements. Factors that could cause or contribute to such differences include, but are not limited to, those risks and uncertainties described more fully in documents filed with or furnished to the Securities and Exchange Commission. All information provided in this release is as of the date hereof and SolarWinds undertakes no duty to update this information except as required by law.
About SolarWinds
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