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Quepasa Partners With PlaySpan to Expand Monetization Solutions


Published on 2011-02-09 08:30:32 - Market Wire
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WEST PALM BEACH, FL--(Marketwire - February 9, 2011) - [ Quepasa Corporation ] (NYSE Amex: [ QPSA ]), creator and operator of [ Quepasa.com ], the popular online social network and gaming platform for the Latino community, has partnered with PlaySpan, the trusted partner in monetization solutions for digital content who's platform powers over 1,000 online games, virtual worlds, and social networks including Facebook, Nexon and Ubisoft.

Quepasa has licensed PlaySpan's UltimatePay™, a Monetization-as-a-Service™ (MaaS™) platform for digital content including online, mobile and social games. PlaySpan's UltimatePay solutions enable developers to rapidly integrate a complete, in-game immersive experience for monetizing users through virtual currency wallets, virtual goods, subscriptions and over 85 payment methods across 180 countries.

UltimatePay will enable third party game developers that publish their games to Quepasa.com to more easily monetize online player activity using "QDollars," Quepasa's virtual currency. The analytics dashboard tracks revenues, trends, geo-payments, and other metrics through the virtual currency accounting system, thereby providing a one-stop, end-to-end solution to game publishers to easily publish, track and monetize their games on Quepasa.com.

In addition to standard payment options, like credit cards and PayPal, PlaySpan's UltimatePay platform supports more than 85 different global preferred payment methods that are dynamically optimized by user location. This will be most important in countries like Brazil where credit cards are not prevalent and more than 50% of all transactions are done with cash. With the PlaySpan integration, a Quepasa user in Brazil will now be able to leverage local payment type, like Boleto Bancario, to purchase QDollars for use within the numerous social games now being published on Quepasa.com.

"PlaySpan will expand the scope of our revenue streams with a comprehensive payment solution that can be leveraged by our game developers while our members gain access to a variety of global payment options that maximize their ability to consume and play the social games they love," said John C. Abbott, CEO of Quepasa. "PlaySpan's global reach and experience in payment processing, including fraud detection and transaction optimization make them the best partner for Quepasa to continue our current growth in user acquisition and revenue generation."

Karl Mehta, founder & CEO of PlaySpan, commented: "We are excited to partner with Quepasa to bring our trusted Monetization-as-a-Service platform to the rapidly growing Latin American market. This is a market of great interest to PlaySpan and we're confident we can play an important role in the continued success of Quepasa."

Quepasa recently reported that its membership base increased by a record 2.32 million in January 2011 to total more than 29.5 million registered users. The site also generated a record 17.6 million unique visits in January, up from 16.4 million unique visits in December. Page views increased more than 214 million page views in January, as compared to 184 million in the previous month.

About PlaySpan, Inc.
PlaySpan® is the global trusted parter for Monetization-as-a-Service™ (MaaS™) platform for digital content. Our UltimatePay™ MaaS™ solutions enable online, mobile and social games and app developers to rapidly integrate a complete, in-game or in-app immersive experience for monetizing users through virtual currency wallets, virtual goods merchandising, and subscriptions, supported by over 85 different payment methods across 180 countries. PlaySpan is headquartered in Silicon Valley with offices in Ohio, Virginia, and Mumbai.

Investors include Easton Capital, Menlo Ventures, Vodafone Ventures, Softbank Bodhi Fund, STIC, and Novel TMT Ventures. The company has won over 13 major awards in the past 3 years, was honored by Inc Magazine as one of the fastest growing companies in its Inc 5000 list for 2010 and was named to Business Insider's prestigious Digital 100 for 2010.

For more information about PlaySpan, go to www.playspan.com.

About Quepasa Corporation
Quepasa Corporation (NYSE Amex: [ QPSA ]), owns Quepasa.com, the leading online social network and gaming platform for the Latino community. Quepasa.com provides fun, interactive, and easy to use social tools, and rich multimedia content in English, Spanish and Portuguese to embrace Latinos everywhere, and empower them to connect online, compete in contests and games and share their interests, ideas, and activities. Quepasa is headquartered in West Palm Beach, Florida with offices in Miami, Los Angeles, Scottsdale, and Hermosillo, Mexico. For more information about the company, go to [ www.quepasacorp.com ], or join for free at [ www.Quepasa.com ].